Discover Germany, Issue 41, August2016

Page 60

Special Theme

Consumer Electronic & Software Trends 2016

The trends of tomorrow Our lives are increasingly coined by fascinating technology. For example, one is now able to regulate a home’s heating with their mobile phone from afar. Or why not take gaming to the next level with virtual reality devices? Whether for practicality or for fun, many German developers are working meticulously to bring consumers more and more innovative products, devices and software. TEXT: NANE STEINHOFF

For those who want to have a look at the newest consumer electronics trends, this year’s IFA trade fair is probably the best option. From 2 to 7 September, the fair that is often referred to as the most renowned exhibition for consumer electronics and home appliances will showcase many innovations and new products, from screens for fascinating HDR images, UHD films from the new Blu-ray Disc, glasses and cameras for virtual reality, safety, comfort and energy efficiency through smart networks to sensors for fitness and health, fascinating cameras, smart heating control, superfast 3D scanners, music streaming portals, diverse new headphones and much, much more. If that sounds interesting to you, head to Berlin’s ExpoCenter City between 2 and 7 September. If you do not have time 60 | Issue 41 | August 2016

in September, simply look at the following pages where we showcase some of this year’s IFA exhibitors, as well as many great software and app developers that seek to facilitate and enrich your life.

Main image: Miss IFA presents new products 2016: XLHF302PHT by Sharp. © Messe Berlin Top right: © Nigel Goldsmith,, Above: ©, Bottom right: IFA Global Press Conference 2016, Dr. Christian Göke, CEO Messe Berlin. © Messe Berlin

companies that offer help with creating great apps or websites, the German software market has a great deal to offer that will facilitate one’s life or help companies with daily business dealings. If you want to head to this year’s IFA, Discover Germany readers can save four euros when buying a single ticket and even 17 euros when choosing the 3-for-2 ticket. The discounted tickets can be bought online at the following link until 1 September.

The software, app and IT industry in Germany might not be as world famous as it is in the USA to consumers, but German companies are internationally successful with their vast variety of products, apps and services. While their names might not be known to many people, they are extensively innovative and exportoriented. Take a look at the following pages to find out more about 2016’s interesting software trends these companies have to offer. Whether professional, easy-to-use database solutions, smart software for comprehensive inventory or innovative