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430 years of innovation, quality and creativity – making fine art paper the traditional way Artists working with paint, as well as those who enjoy writing with ink and pen, value high-quality paper from traditional manufacturers. The German manufacturer Hahnemühle stands out among competitors, not only because of their 430-yearold tradition, but also because they continually adjust their products to modern technology. TEXT: JESSICA HOLZHAUSEN I PHOTOS: HAHNEMUEHLE

While many companies tend to emphasise their traditions, very few could claim as much consistency as Hahnemühle. The paper manufacturer based in Dassel, Lower Saxony, was founded in 1584 and for centuries has been recognised for its outstanding quality papers and papermaking experience.“Our motto has always been quality instead of quantity,”says Ann Kristin Plüss, responsible for marketing and communication at Hahnemühle FineArt GmbH. The self-conception as traditional manufacturer relying on handcraft and innovation is essential for

12 | Issue 36 | March 2016

Hahnemühle. No machine can replace an experienced craftsman or woman: “Our employees have over the decades developed a sense and eye for paper and examine every sheet before it is sold to customers.” Today the company employs about 180 people and produces around

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Discover Germany, Issue 36, March 2016  

Discover Germany promotes German, Swiss & Austrian Design, Tourism, Food, Culture and Business.

Discover Germany, Issue 36, March 2016  

Discover Germany promotes German, Swiss & Austrian Design, Tourism, Food, Culture and Business.

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