2_1_DiscoverGermany_May 2015_Issue26:Scan Magazine 1
27/4/15
14:57
Page 17
Discover Germany | Design | Go Brilliant
Go Brilliant THE BRILLIANT DRESS, designed and produced by Zurich-based family business Sonnia G. SA (Ltd.), is a striking, luxurious, tailor-made dress for males and females alike. With its unique and round design, the item reconciles the wearer with themself and their body, while boosting strength and self-confidence. TEXT: NANE STEINHOFF | PHOTOS: SONNIA G. SA (LTD.)
Available in a selection of colours, it can also be bought in three distinct varieties. Whether one seeks a dressing gown surrogate made of terry cloth, a normal dress for everyday life or a silky option for your home, meditation, yoga, tai chi or other relaxation exercises, the dress is tailormade for every customer. THE BRILLIANT DRESS is sealed between the legs and open on the sides, which can be tied with ribbons. “Through its design and soft fabric, the dress drapes alongside the body and flat-
ters every figure. It lets you discover a new physical feeling; you feel beautiful and you start to respect and love your body. It doesn’t constrain and gives your body freedom. As soon as they put the dress on, our customers are relaxed and no longer feel physically or mentally restricted,” explains designer and owner Sonnia Geiger. According to her, customers appreciate the high quality, the long durability and the wearing comfort. “The feedback of many customers is: ‘If only I could have got one earlier,”she says smiling.
Sonnia G. SA (Ltd.)’s motto of ‘beauty in the shape and beauty in the creation’ is clearly reflected in THE BRILLIANT DRESS.“On the one hand, this means outstanding design and aesthetics but it also refers to sensible and sustainable production,” she explains. Consequently, the company exclusively produces its products in Switzerland due to the high production standards and good working conditions. “Furthermore, our dresses last a lifetime, which makes them ecologically sensible. Our dresses are meant to enhance the wellbeing of the wearer,” Sonnia Geiger adds. THE BRILLIANT DRESS is made-toorder as Sonnia Geiger places great value on the fact that“a dress is exclusively produced for a customer and thus obtains a specific vibe.” Available for purchase online, Geiger concludes: “Our vision is that everyone has THE BRILLIANT DRESS in their wardrobe, wears it regularly and thus takes time out for themselves.” www.thebrilliantdress.ch
Issue 26 | May 2015 | 17