2_0_DiscoverGermany_April15_Issue25:Scan Magazine 1
Portrait: Camelia Reinert-Buss
Advancing business values Camelia Reinert-Buss’ Management Coaching Muenster banks on a holistic approach when it comes to her management coaching and organisational development for German, Austrian and Romanian companies. Always seeking to activate resources and potential in the most effective way, her systemic coaching method aims to target new developments and changes of our time so that teams and leaders successfully master future challenges. TEXT: NANE STEINHOFF | PHOTOS: CAMELIA REINERT-BUSS
“New tasks for managers mean that the nature of leadership must change,” Camelia Reinert-Buss explains. According to her, the future will see more digitalisation, more diversity, internalisation and interculturality, more complexity and more people working from home.“Many companies, managers and HR departments often don’t work on these challenges,” Reiner-Buss says. Her coaching methods perfectly equip businesses and employees with the skills needed to master the future and the present. Coaching primarily small- and medium-size businesses, she helps to develop and motivate teams and individuals so that a collective goal is targeted. She also teaches how to make decisions, to find strategies, to man-
68 | Issue 25 | April 2015
age conflicts or to strengthen communication. Managers and teams can learn how to develop their organisation while implementing a leadership culture which is able to give structure, orientation and support. In a world filled with complexity, constant change and lots of stress, it becomes more important to focus.“This will only work out when you define who you are as a team or business, what you want to achieve and most of all, how you will achieve it,”ReinerBuss says. “Your success depends on the satisfaction of various groups such as customers, employees, or investors who communicate several expectations. Coaching teaches you to reflect on and analyse these
expectations so that you can develop strategies and act successfully,” she adds. The training will teach managers to identify their leadership style, as well as to systemically reflect on the challenges and their own competencies, strengths, weaknesses, chances and risks in order to strategically deal with them. As she is fluent in German and Romanian, her clients appreciate Camelia’s friendly personality and her fast access to people. Her pragmatism and her result-orientated nature are exceptional and her own immigration background makes it easy for her to understand intercultural diversity. Extensive professional expertise in coaching and as a human resources manager is combined with working as a university lecturer and completing degrees in psychology, pedagogy and adult education.“Even as a little girl I wanted to detect what constitutes human beings and now I finally work with people, for people,” Camelia Reinert-Buss concludes. www.managementcoaching-muenster.de
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