Discover Germany | Issue 20 | November 2014

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2_1_DiscoverGermany_November14_Issue20:Scan Magazine 1



Page 26

Discover Germany | Special Theme | Dazzling Design for 2015

Innovative creative design A motivated entrepreneur from Berlin conceives design strategies and solutions for the online and print sector. Since 2010, Verena Hanschke Art Direction & Design has provided high-level design requirements for international clients through detailed planning, consultation and the development of uniform and distinctive Corporate Identities. TEXT MERYEM HAUER | PHOTO: VERENA HANSCHKE


Verena Hanschke has a Master’s degree in Communication Art & Design from the Royal College of Art in London.There, students were always encouraged to realise their full potential, and to create something individual to develop their own business. She also studied Integrated Design at the University of the Arts in Bremen. The education was multidisciplinary and the creative designer discovered photography as an artistic medium in itself. The designer has a consolidated universal knowledge and a high sensibility for the needs of different experience groups – from luxury, tourism, culture, art to mobile entertainment and consumer electronics.

and clear design on a high aesthetic level – and the constant ambition to reduce each concept to the very basics of today’s overstimulation in the media world.

Her clients are renowned advertising agencies, publishing houses, international companies and trademarks such as Nokia, Axel Gestalten Publisher, Fine Art Society and the University of East London, just to mention a few. In the digital sector she provides complete conception and implementation of web projects – from elegant, classic and contemporary designs to programming at a high technical level and search engine optimisation (SEO). Her aim is to present the client’s company in a professional and modern way by using her many years of experience. What makesVerena Hanschke different to other designers is a timeless, innovative

The best you, you can be. It’s all about who you are, what you have to offer, and what makes you unique. Let’s find it out. 20 min. apart Frankfurt Main Airport

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