Discover Germany, Issue 114, February 2024

Page 78

KTM has been using real-time 3D streaming technology for almost two years for various MX configurators.

Hillside is an architectural project from Unreal Engine that can be visited in total immersion thanks to real-time 3D streaming provided by GORILLA STREAMING.




Issue 11 4


February 2024

MONKEYWAY is a partner of Google Cloud and Epic Games, and works for companies in various sectors such as automotive, architecture, white goods or fashion. “Most of our clients like Volkswagen or KTM use our technology to stream their product configurators or to create a similar immersive experience for their customers to experience a product in a much more realistic way. Incidentally, our first milestone was the 2020 Nvidia/Unreal Engine/Google/MHP collaborative showcase of the Pagani Huayra hypercar real-time 3D-visualiser, which created a hype around real-time 3D-configurators,” adds Andreas.


An experienced team of experts from a wide range of backgrounds, including the automotive, financial, fashion or sporting goods industries, provides customer-focused digital solutions. “Thanks to our diverse backgrounds, we understand our clients’ pain points. We know how cooperations work. At the same time, our team of developers is exceptionally skilled. They really know their business,” Andreas points out.

“At MONKEYWAY we strongly believe that the main differentiator between brands is the individual perception of a product. Real-time engines such as Unreal or Unity can help companies create a more emotional customer experience. However, bringing 3D applications to consumers has been difficult in the past because these applications require very strong and powerful hardware. With GORILLA STREAMING, we have developed a tool that solves this problem. It simply streams the video or 3D experience to the client’s device”, explains communication manager David Turakiewicz. “Thanks to GORILLA STREAMING, a company can now interact with its customers on a much more personal level. On any device, anytime, anywhere. With cloud cost constantly falling, we believe that more and

Digital 3D streams from MONKEYWAY - the most effective way to create immersive customer experiences!


“We are a combination of a tech provider and a service-oriented agency. MONKEYWAY is a consulting agency for all topics around 3D applications, especially when it comes to making them accessible globally. We also develop a wide range of digital solutions for our clients. And we are very proud to deliver high-tech from Germany!”, introduces founder and CEO Andreas Adam.

more companies will use streaming to interact with their clients in the future.”


Digitalisation – one of the most talked about topics of our time. How best to present a company, a product or an idea to an audience in a way that really makes a difference? Munich-based consultancy MONKEYWAY has plenty of answers.

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