Discover Benelux | Dutch Design | Made in the Netherlands
Perk up your life with Capi Europe’s design pots TEXT: CHARLOTTE VAN HEK | PHOTOS: CAPI EUROPE
Made with love, produced in the Netherlands, and always honouring humans and the environment, the plant and flower pots from Capi Europe are many things. By focusing on Dutch design and production and continuously meeting today’s standards in terms of trends and quality, the Tilburg company has vastly expanded since its launch in 1997. Discover Benelux spoke to founder and director Toine van de Ven. Not many things can add as much atmosphere to a home as the duo of plant and pot – something Capi Europe understands like no other. The Dutch company produces lightweight plant and flower pots of the highest possible quality, for both indoor and outdoor use. There are six collections that each define a different style. Capi Europe’s pots are sold in over 70 countries all over the world. Capi’s collections are contemporary and classic alike: while the collection Capi Urban could be described as stylish with 30 | Issue 48 | December 2017
an urban twist, Capi Classic is for those people looking for timelessness. “Our most popular line? That has to be Capi Nature,” Van de Ven begins. “Inspired by nature, it boasts shapes and structures that make the plants become one with the pots.” Capi’s Made in Holland collection is unique. Looking like rough natural stone yet being super lightweight, the pots are made in the Netherlands and can be recognised by their orange interior. The Made in Holland pots boast a revolutionary system specially developed for Capi Europe that make the pots recyclable, fracture-resistant and frost and UVresistant, while the double-layered interior results in a perfect isolation. “That way your plant remains cool in summer and frost-free in winter,” Van de Ven adds. Due to its strong growth, Capi Europe opened a brand new factory and office in Tilburg last November that will allow triple production for the Made in Holland series. The move is in line with Capi’s philosophy of reshoring. “Keeping production in our
own hands has many advantages,” Van de Ven emphasises. “In the future, we are aiming to host all production under one, Dutch roof.” Ingenious yet simple, ever innovating and improving, always priding itself on quality: Capi is one of Europe’s most successful and promising flower pot companies for a reason.
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