WE STYLE IN PARADISE
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Designer NOELLE WOLF recently launched her eponymous lingerie collection soon to be seen in luxury storefronts from London to Florence to Portland and Rome (and also in our own The Shopkeepers, 805-883-3122, theshopkeepers.com, in the Funk Zone). Herewith, we talk about how she’s approaching “unmentionables” with a modern approach as a former fashion photographer agent/ mother-of-two turned intimates connoisseur. Where do you source your lace and fabrics? We are only working with the best fabrics we can find. For this season, we are using Japanese leavers laces, Swiss embroideries, Austrian lace, and French silk. Your brand has transcontinental roots with offices in London and Santa Barbara? Yes, most of the design talent, fabric suppliers, and factories are based in Europe. Being situated between London and California gives us a global edge.
Style
Noellewolf.com.
“I worked with my friend, the artist WRDSMTH, on a collaboration for a part of the collection. We chose some of his indelible phrases and created labels that are affirmations for the wearer, inspiring them when they need it during the day.”
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TOP TO BOTTOM: Wolf at home wearing a dress and slides by The Row; in a Sonia Rykiel jumpsuit in her dining room designed by Tommy Clements.
PHOTOS BY SAM FROST. STYLED BY SESCIE ANTIN. MAKE-UP BY KERRY MALOUF. HAIR BY MARILEE ALBIN. NAILS/MANICURE BY DANI PIOLA/ZEN DIVA SPA.
Any exciting news to share about 2020? We are launching our Autumn/Winter 2020 lineup with the addition of new active and swimwear collections. I’m most excited too about a pop-up shop in Selfridges in London in January.