Luxe Magazine November/December 2019 Houston

Page 144

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BUILDING MATERIALS

Ask the Expert What style is the firm most known for? Architects and designers recognize Ludowici as the premier terra-cotta tile brand. We’ve broken through the Spanish-Mission tile barrier to offer an extensive product line, including quarry floor tile, wall cladding, solar shades, and wood shake and slate alternatives.

Tab Colbert CEO 214.253.8203 ludowici ludowici.com

LUDOWICI Founded more than 130 years ago, with a 400-year-old heritage in the making, clay tile maker Ludowici has many milestone moments to its name. The company’s founding family, the Ludovisis, began making terra-cotta tiles in Rome four centuries ago, then migrated to the United States in the late 1800s. In 1888, they began producing the same quality terra-cotta products on American soil. Today, still inspired by traditional European architecture, Ludowici’s products bring old-world style and charm to homes and structures around the world. “From Ellis Island to The University of Texas at Austin, we cover buildings old and new,” CEO Tab Colbert says. In addition to its manufacturing facility in New Lexington, Ohio, Ludowici recently opened its 9,000-square-foot flagship design center in the Dallas Design District, showcasing over 50 large tile displays and 200 terra-cotta color and texture options. Additionally, the space boasts dozens of partner products, and includes a state-of-the-art conference space to host trainings and meetings. “Our goal was to create a space where high-end, beautiful and sustainable building surface materials could come together in a single location,” Colbert says. Its next project? A partner wall display in Ciot’s new Atlanta showroom, opening at the end of 2019.

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What are some of the ways clients can work with trade professionals to ensure a painless design process? We created a Crown Roofer program to ensure our roof tile is installed professionally, accurately and to the highest standards possible. To qualify for the Crown Roofer program, firms are fully vetted to ensure they are dedicated to quality and craftsmanship. In what ways do you include the client in your creative process, and how do you work together to bring their vision to life? Clients are involved from start to finish, ensuring proper tile profile, surface texture and colors are selected for each project. Color matching with our Ceramic Engineering Department ensures a true representation of the desired blend.


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