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Running Insight 4.1.2024

Page 20

Run Specialty and Sustainability

Out On An Island

Sustainability lessons learned as a business owner and race director. / By Mike Bone, Spectrum Sports Management

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oad and trail running are growing at a rapid pace and while this is exciting for all involved in the industry, it also means that there is a growing amount of waste that is produced from vendors, participants and spectators. As the industry fought through the pandemic, our sustainability efforts were put aside in favor of more

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single-use plastic, plastic shields and nonrecyclable containers. But now as we return to racing as usual, leaders in the industry need to start implementing sustainability efforts wherever they can. These efforts can often be seen as an extra cost and lift for businesses and race organizers, when in reality that’s not always the case. As the

race director for the Run Catalina Island race series, I wanted to make sure that our organization and those that work on our events with us were putting in the effort to produce events that are able to showcase the island’s beauty, while leaving no trace behind. An often overlooked element of a sustainable event is making sure that the

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