1.5 CEs for LAs 1.5 CEUs for Arborists
“ACTION PACKED - I WAS LEFT WONDERING WHO WILL SURVIVE AND WHAT WILL BE LEFT OF THEM” Battle Royal: Tree vs. Invasive Species Co-Starring: Andi Dierich, DuPage County and Scott Blackwood, USDA-APHIS-PPQ
”IN THIS CORNER”...forget about emerald ash borer, there are other pests and pathogens of concern waiting their turn to invade our trees. The battle of pest versus tree will be emphasized in this gripping presentation that will have folks groaning as we see what trees are next on the hit list. Learn how to fight back as we explore how to identify the invaders, discuss possible management tactics for use in the landscape trade, and calculate what the death toll could be in the Chicago region. Arm yourself with a folding chair and prepare to lay down some smack. NIRVANA C 1.5 CEUs for Arborists
“JUST WHEN YOU THOUGHT IT WAS SAFE TO GO BACK INTO THE WATER.” Becoming a Great White Shark: Sell Jobs at the Top of the Food Chain Starring: Mark Bradley, TBG Landscape
Mark Bradley and his company, TBG Landscape, have built some of North America’s largest residential landscape projects. He brings his experiences, and his mistakes, front-and-center to discuss how he shifted his business from $5k patios to $5M residential estates. It takes a lot less effort, and less overhead, to manage 10 $50k jobs, instead of 50 $10k jobs. Attend this seminar to learn how to position your company to get bigger, better leads; how to build a brand that attracts bigger business; a proven sales process for higher end work and why most sales approaches get what they deserve; how to position yourself as an advisor instead of a salesperson; how to keep customers set and increase their landscape budget and how to turn complaints and problems into up-sells and customer satisfaction.
2:45pm-4:15pm
NIRVANA A & B
1.5 CEs for LAs 1.5 CEUs for Arborists
“AN ENSEMBLE CAST THAT MIXES LIKE MAGIC” Roots to Reality Co-Starring: Line Grower Nancy Buley, J. Frank Schmidt Nursery, OGA Grower Laurie Damgaard, Kaneville Tree Farms, Forester Peter Gordon, City of Lake Forest, Design/Construction John Evans, Hoerr Schaudt Landscape Architecture, and Researcher Kris Bachtell, Morton Arboretum Sponsored by the Ornamental Growers Association (OGA)
THURSDAY
NIRVANA A & B
“Diversity” in the Green Industry is a hot button topic right now. But it doesn’t only apply to plants. The Green Industry is unique in that the different segments of our profession each add their own “diverse” part of the process. When a project comes together successfully in the end, the result is a beautiful and thriving landscape. But how do we get from point A to point B? The Ornamental Grower’s Association is proud to bring together our “diverse” panel of experts who each specialize in bringing quality plants successfully into quality landscapes. Diversity may be the hot topic for the present, but it’s already shaping our future. Utopia C & D
Native Plants in the Formal Landscape
1.5 CEs for LAs 1.5 CEUs for Arborists
“A TOUR DE FORCE”
Starring: Mark O’Brien, Cardno Native Plant Nursery
Native landscapes are not for everyone. Landscaping with natives can be. Everyone agrees that the preservation and establishment of native plant species are critical to the environment. They are linked to pollinators, Monarch butterflies, stormwater and habitat. We also agree that they are in great decline along with the insects and wildlife that depend on them. But how can we use these plants in our landscapes and still maintain a clean look? This presentation talks about native species that behave in the formal landscape, the benefits of plants or seed, and the maintenance required to make it work. Making natives a formality is the new trick of the trade.
Roaming Gnomes WANTED!
Find a roamin’ gnome and collect your reward Gnomes will be hiding among the booths at iLandscape. Find one and collect your $200 reward. Gnomes will be hidden each day. In addition, one Golden Gnome will be hiding with a bounty of $500. *Exhibitors, committee members, staff, and other gnomes are not eligible to collect the reward
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