The Women's Issue Spring '21 Rare magazine

Page 172

DIARRA BOUSSO FOUNDER THE DIARRABLU

It’s Who We Are – Diarra Bousso on building a fashion brand informed by technology with respect for heritage. BY VANESSA OHAHA

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ith a brand identity steeped in sustainability and a love for artisanal techniques, Diarrablu is changing fashion one garment at a time.

Diarra Bousso launched Diarrablu in 2018 with a unique objective—to merge her love of math and algorithms with her artisanal heritage. An idea that started while she was grading Algebra papers, Diarra stayed up all night graphi ng various equations and colouring the intersecting regions randomly. This overnight session inspired the new innovative design process for her prints. In her words, “Being from an artisan family, the natural next step was to fuse both worlds.”

172 Rare Magazine


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