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REKO – retail and distribution model (FI
NORTHERN SATAKUNTA, FINLAND
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REKO network is an effective, direct and easy way for local food producers to sell their products straight to the consumers.
• REKO stands for responsible consumption. REKO networks consist of local producers and consumers. They operate mainly via Facebook as closed groups that are run by volunteers. Joining a local food group is free of charge.
• The REKO network in Northern Satakunta is managed by LAG Aktiivinen Pohjois-
Satakunta. This sub-group has 1400 members. The producers offer available food products in Facebook after which the customers can make their orders. Distribution is organized regularly twice a month in an open-air space straight from the vans or cars of the producers.
• There are over 100 REKO networks all over Finland. The model has made it possible for the producers and small companies in the rural areas to get their products in the market with a reasonable compensation. It has also activated farmers in the change towards ecological farming.
Organizations
Aktiivinen Pohjois-Satakunta ry More information
Website: www.aktiivinen.fi E-mail: juha.vanhapaasto@kankaanpaa.fi Facebook / Instagram:
