scratched the surface with this and we are going to see some amazing developments in the near future. There are updates to the AML and KYC regulations on an almost 6 monthly basis being introduced in the UK and Europe. What have been the effects for the land-based Casino Helsinki to all these new directives especially with regards to accommodating overseas visitors who like to gamble with large sums of money? The majority of customers are getting more familiar with AML regulations and questions about the source of funds since they face the same questions in the financial sector. But not all and on a regular basis we have customers who decline to give us information needed and therefore are not allowed entry to the casino. We are working on finding the best practices and procedures to meet the criteria with minimum damage on customer experience. The resources assigned for AML issues have increased significantly during the past years. Currently we have a responsible person on duty to handle the questions with AML and several people in the office involved with the subject. The policy for money transfers is very strict in Finland and currently limited to winnings only which of course affects the overseas visitors. Should the public be better educated about gambling as clearly for most it is an enjoyable pastime? Absolutely and not just the public, educating the players and the staff on responsible gaming policy is an investment for the future. We still face a lot of hesitation and even false accusations based on movies and old stories. We put a lot of effort on a daily basis to talk to our guests and offer them different ways to control their gaming. I hope technology will provide ever more tools for us in the near future. I believe in continuing to build a strong image for our industry. Casinos are places where people can play safely and enjoy the environment. Operators must make sure we live up to these expectations and take care of our guests. Finally, when you are not at work, how do you relax? Yoga is my personal favorite, it’s good for the body and mind. Since I live in cold Finland where summer is beautiful but short, I’m always looking for some sun. So, an occasional holiday somewhere warm, keeps the whole family happy and relaxed. Casino Life would like to thank you for taking time from your busy schedule for this interview.
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