HAIR CARE
Rejuvenating hair with
micro-proteins Nutrilan Keratin LM and Gluadin Kera-P LM penetrate deep into the hair cortex. Experts from BASF discuss the benefits and proven efficacy of these new low-molecular weight proteins. By Guadalupe Pellón, Christina Kohlmann and Christian Markiefka
B
ASF’s new low-molecular
environmental influences like UV light
percent. Both are gluten-free, halal-certified
weight proteins come with
and pollution, but also hair dyes,
and can be considered for products with EU
a strong package of claims:
straightening treatments and grooming
Ecolabel and Nordic Swan certification.
deep penetration, repair,
routines such as combing and styling. BASF developed Nutrilan Keratin
strengthening, robustness and mildness. These are coupled with differentiated claims for high-performance hair care products, like the advanced protection and renewal of the hair structure. Whereas the natural keratin building block Nutrilan Keratin LM is animal derived, the vegan
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LM and Gluadin Kera-P LM to protect hair, internally and externally, from the
Hair is stabilised through damaging effects of several mechanisms. For example, these stressors. incorporating protein fragments can Gluadin Kera P LM has stabilise hair by either affecting the matrix or interacting with keratin an amino acid spectrum filaments, which improves similar to that of keratins of the durability of the animal origin. Together with hair fibres.
alternative, Gluadin Kera-P LM, is
the natural keratin building
block Nutrilan Keratin LM, BASF
Proven internal repair and external protection While many protein hydrolysates influence the hair surface or cuticle, Nutrilan Keratin LM and Gluadin Kera-P LM penetrate the cuticle deep into the cortex where they refurnish hair with missing protein building blocks and contribute to stress-relief. On the hair’s surface, the micro-proteins protect the cuticle from free radical damage, which causes protein degradation and leads to weak hair.
BASF’s first low-molecular phyto-keratin for
offers two low-molecular weight cold
the personal care market.
processable proteins produced using
hair damage because of their double
enzymatic, non-GMO methods. Their
protective effect. Firstly, they scavenge free
recommended dosage is 0.5 to two
radicals preventing premature hair ageing.
Hair is exposed to numerous stressors on a daily basis. These not only include
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| AUGUST 2017 | P C Review
The low-molecular weight proteins reduce