TEAM TALK
operators to capture the essence of the action.
the need for traditional and restrictive siloes
enables future technological developments to
that can hinder operations. This paves the way
be implemented as they arise.
Keeping Up with the Game
for the creation of responsive workflows that
In recent years, the adoption of adaptable
The nature of live sports broadcasting
stay ahead of the action.
APIs, 5G and Artificial Intelligence (AI),
sees teams of broadcast engineers, remote
The requirement for security-first operations
amongst many other developments, has seen
production operators, sound supervisors and
is becoming increasingly more critical as
significant change and flexibility for live sports
network technicians evolve live production
facilities become even more connected and
broadcasting teams, and it’s only continuing
connectivity based on several variables.
cyber threats rapidly evolve. Advanced security
to grow. The companies that are quick on the
These changes can occur in response to the
protection is incorporated into every solution,
uptake to adopt these technologies, are the
significance of the event and the size of the
ensuring that sensitive broadcast content and
ones with resilient infrastructures and efficient
location. This is exactly where Adder brings
systems remain protected with no compromise
workflows, powered by IP.
the ‘A game’ to live sports broadcasting,
to optimal performance.
enabling systems that scale with the needs of
The agile switching capabilities of Adder’s
Overcoming Common Migration Challenges
the team. Whether there is a requirement for
IP KVM solutions enable operators to move
Many broadcast facilities face similar hurdles
an IP KVM matrix with the ability to scale,
dynamically between multiple sources without
when transitioning to IP-based workflows,
or traditional point-to-point connections,
delay, so every live action moment is captured
and understanding these challenges is crucial
utilizing analog interface cables, Adder’s IP
in real-time. Adder solutions bring finely
for successful implementation. Legacy system
KVM is a reliable addition to have on the team.
tuned pixel-perfect video quality across all
integration often presents a complex technical
formats, including standard HD, UHD, HDR
puzzle, requiring solutions that can bridge
Leveling Up the Game with IP
and other high frame rate content. This
traditional broadcast equipment with modern
Adder leads on the field in enabling secure
enables sports broadcasters to transmit every
IP infrastructure while maintaining signal
access to virtual machines, allowing
detail of the action flawlessly, every time.
integrity and timing precision.
broadcast teams to leverage cloud-based
Adder solutions are backed by a team of
resources whilst maintaining the control and
Building Tomorrow’s Infrastructure Today
engineers who build with users in mind. So,
responsiveness required for live production.
Upgrading from more traditional cabled
whether you’re capturing the largest live
The seamless integration between enterprise
broadcast setups to innovative IP installations
sporting events of the season or creating
IT and broadcast control systems eliminates
isn’t only a substantial change, but it also
workflows that support a mix of hybrid
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