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“I ALWAYS HAD MASSIVE AMOUNTS OF RESPECT FOR 7THSENSE, AND TO GET THE OPPORTUNITY TO JOIN THEM AND HELP LEVERAGE THEIR TECHNOLOGY WAS DEFINITELY SOMETHING THAT I WANTED TO BE A PART OF.”

BRYA N H IN C K L E Y C E O , 7 t h Se nse

Having been appointed CEO of technology innovators 7thSense in September after just over 18 months with the company, Bryan Hinckley is looking forward to pushing the company to new heights as it introduces some of its latest technologies to the world via the medium of Sphere in Las Vegas. “Our involvement on the Sphere project has only recently been completed, and it has made a huge impact already,” said Hinckley. “We developed a significant amount of new technology in our pixel processing and media playback engines, and part of my job is to empower our team to make sure the wider market can leverage the power of 7thSense products. This includes growing our marketing, training, doing more demos, and making sure people know about 7thSense’s world-class customer service and support.” Hinckley’s journey to 7thSense began in his high school days when, in his words, he ‘fell

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into doing technical theatre’, which then continued into his time at University. “Throughout that time, I discovered that I had a passion for using technology to tell stories and creating memorable experiences,” he said. “At that point, I didn’t really realise that I could turn that hobby into a career, but somehow I did and I’m very thankful.” One thought lingered in his mind as he worked in the world of theatre during that time which helped enhance his interest and determination to enter the world of storytelling via technology. “What I learned back then was that live theatre is both incredibly powerful and incredibly magical, but those performances only last for a short period of time for a very limited audience in attendance,” he commented. “Upon learning about the fixed installations industry, I discovered a market with the potential for millions of people to see

I N T E RV I E W - B R I A N H I N C K L E Y | W W W. M O N D O D R . C O M


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