49-50_What's Hot.qxp_Grid 06/04/2025 13:54 Page 2
PG ASKED A TRIO OF RETAILERS FOR THEIR BEST SELLERS Sophie Edwards, co-owner of More Than Just A Gift, Narborough. At More Than Just A Gift, co-owner Sophie Edwards saw the gaps in some card selections so started publishing her own designs under the Petimo label two years ago, which now account for a sizeable chunk of sales in the shop within Narborough Hall.
Category
Name of Publisher
Product/Name Range
Comments
Everyday
Five Dollar Shake
General
Paperlink
Mimosa
Laura Darrington
Honcho Aurora
“Beautiful, statement birthday designs when customers want something extra special.” “A consistent best-seller for years, with timeless appeal.” “Both ranges stand out with beautiful finishes and strong shelf presence.”
Petimo
Little Notes
Paperlink
Reflections
Occasions
Petimo
General
“Petimo accounts for the majority of our occasion sales as we cater for virtually every need.”
Humour
Rosie Made A Thing
Gin & Frolics
Right: Petimo’s Little Notes are top sellers.
Petimo
Law Of The Jungle
“A staple for female humour – nobody does it better!” “Black and white, animal-themed puns with a masculine edge.”
Adult Ages
Five Dollar Shake
Moonlight & Martinis
Petimo
Little Notes Ages
Ginger Betty
Owl’s Nest
Petimo
Woodland Wishes
Gift Wrappings
Belly Button Designs Glick
General General
“Both brands deliver consistently strong sales. Gift bags and wrap are an area we’re looking to grow.”
Gifts
Jellycat
General
Freckleface
Home fragrance
Pom Jewellery
General
“It’s always been a key brand for us but it’s off the charts right now!” “A great little pick up, as a selfpurchase or as for presents.” “Great pieces, great prices, great packaging."
Right: Laura Darrington’s Honcho stands out.
Relations
Cute Right: Elegance from Five Dollar Shake.
“People absolutely love these simple designs where the focus is on wellchosen words.” “Well-crafted options for relations cards.”
“Elegant, premium, and perfect for celebratory occasions.” “Great performers because of the positive attitude to age.” “Cute is a growing category for us, with customers gravitating towards soft, nostalgic styles.” “Mushroom designs lead the way!
Right: Belly Button’s wrap delivers sales.
PROGRESSIVE GREETINGS WORLDWIDE 49