LSU Athletic Senior Administration researchers using a scientific approach to help minimize injury with the utilization of advanced research tools. These research efforts are directed towards the evaluation of biomechanics and human performance as it relates to optimal hydration status, concussion evaluation and management, as well as the enhancement of overall sports performance in the student-athlete. Active also in the private sector, Mullenix created Integrated Sports Management (ISM), LLC, in 2006, a consulting company that provides a unique system of program administration, integrating four critical components of successful collegiate athletics: drug testing, mental health services, peer leadership and proper nutrition. Through ISM, Mullenix has consulted with several non-competing Division I collegiate programs and worked three seasons as a contracted consultant for the Miami Dolphins, providing support services in the area of nutritional and psychological consultation. Mullenix is currently enrolled in the LSU School of Social work in pursuit of a second master’s degree (MSW) with aspirations to add clinical counseling as a component of her practice. She is married to Matthew Mullenix and the couple has twin daughters, Maggie and Briana.
Senior Associate AD/External Communications
Robert Munson is a Baton Rouge native and a veteran communications strategist who joined LSU Athletics in September of 2017. His duties include leading the athletic department’s communications, marketing and brand engagement teams including overall brand strategy, strategic communications, sports information, marketing, promotions and fan-experience, creative and digital services and overseeing in-venue and live media productions on television, video and radio. Munson brings a large variety of experience to LSU with nearly 20 years in strategic communications, marketing, advertising, and creative content. His work has spanned multiple industries including sports, politics, government and business. In addition to his own strategy firm in Baton Rouge, Munson previously served as Executive Director of Sports Operations for SSG Sports, a division of Sanderson Strategies Group in Washington DC for which he also served as a Senior Advisor. SSG Sports represents Major League Baseball, multiple individual MLB teams, professional athletes, sports executives, leagues and collegiate athletic programs. Robert and his wife Sarah have one child, Jackson.
Senior Associate AD/Senior Woman Administrator
Former LSU women’s basketball player Miriam (Farr) Segar has been a part of the athletics administration staff since June of 1995 and is now a Senior Associate Athletic Director and the department’s Senior Woman Administrator. Prior to her elevation, Segar served as Associate AD for Student Services since April 2007 and Assistant Athletics Director since 2004. As LSU’s Senior Woman Administrator, Segar’s responsibilities include oversight of the women’s basketball, softball, volleyball, beach volleyball, soccer, swimming & diving and spirit squads. Segar began her administrative career at LSU as the compliance coordinator where she served for three years. Following that, in 1998, Segar was named the director of the CHAMPS/Life Skills Program where she worked until 2001 when she became the director of student services. While working with CHAMPS/Life Skills, Segar guided the program to the Division I Athletic Directors Program of Excellence Award in 2001. Prior to returning to her alma mater, Segar spent one year at the SEC office as the championships assistant and the officiating assistant, assisting in the management of all SEC championships and tournaments and the coordination of women’s basketball officials. Segar, the 2006 athletics department female alumnus of the year, was a three-year captain for the Lady Tigers basketball team and received four letters from 1990 to 1994. She earned the 1994 NCAA Postgraduate Scholarship and was a member of the 1994 NCAA All-Academic team. Segar and her husband Jamie have four children -- Grant, Reid, Maggie and Hayes.
Michael Bonnette Associate AD/Communications
Michael Bonnette enters his 20th year as LSU’s Communications Director and 13th as Associate Athletics Director. Bonnette was originally elevated to Sports Information Director in August of 2000 and the promoted to Assistant Athletic Director in July of 2004. As lead communications director for the department, Bonnette serves as the chief contact for LSU’s nationally-ranked football team as well as overseeing all publicity and creative activities for the 21 sports sponsored by the athletics department. Bonnette, who served as an associate sports information director for seven years, is in his 26th year overall with LSU Athletics. His 2012 LSU Football media guide as named “Best in the Nation” by CoSIDA, one of several awards he has received from the organization and in
Matt Jakoubek
Assistant AD/Compliance
Wendy Nall
Assistant AD/Human Resources
Brian Broussard
A 22-year veteran of the Athletics Department, including 18 years as ticket manager, Brian Broussard was promoted to Assistant Athletics Director for Ticket Operations in July 2007 and to Associate AD in 2012. He currently serves as President of the National Association of Athletics Ticket Sales and Operations. Broussard is responsible for revenue in excess of $50 million, which includes the management of ticket and parking sales and renewals for all sports, digital marketing and analytics, as well as Tradition Fund donations for football, men’s basketball, baseball and softball. Broussard began at LSU in August 1996 as an assistant ticket manager responsible for men’s basketball sales and the day-to-day operations of ticket office. In March 2000, he was promoted to ticket manager, becoming responsible for the ticketing in all sports. Prior to joining the LSU staff, Broussard was the ticket manager at Northwestern State in 1996. He worked as a promotions assistant at the University of Miami in 1995 and was the gameday club manager for the New Orleans Saints in 1994. The Gretna, La., native earned his bachelor’s degree in political science from LSU in 1993. He is married to the former Aimee Hodges of Alexandria.
Neal Lamonica
Associate AD/Business and Finance
Miriam Segar
Dave Haskin
the Louisiana Sports Writers Association annual writing contests. His 2014 football media guide was ranked second in the nation. The Lake Charles, La., native has been around the sports media profession his entire life as he is the son of retired McNeese State Sports Information Director Louis Bonnette, a member of the CoSIDA Hall of Fame. The field at Cowboy Stadium in Lake Charles is named “Louis Bonnette Field”. His brother, Matthew, continued the family tradition at McNeese by being named Sports Information Director in July 2012, following his Dad, who held that position for 46 years. Bonnette, who is a 1993 graduate of LSU, is currently serving as president of SIDs for the Southeastern Conference. He is married to the former Robin Arnaud of Opelousas, La., and the couple has three sons: Peyton, Grant and Max.
Associate AD/Ticket Sales and Operations
Robert Munson
Assistant AD/Marketing
LSU
Matthew LaBorde
Assistant AD/Business and Finance
Blair Napolitano
Assistant AD/Compliance
Neal Lamonica, a member of the LSU Athletic Department staff since January 2000, was promoted to Associate Athletics Director for Business and Finance in September 2017. His primary duties include monitoring the athletic department’s more than $134 million budget, and assisting coaches and administrators in formulating budgets for future years. Lamonica is responsible for the preparation of the department’s annual EADA and NCAA financial reports. He also serves as the liaison to the athletic department’s retail sales operations and Tiger Booster Clubs. He also serves as the sport administrator for LSU prestigious track & field teams. Lamonica began his professional career at LSU in 2000 in the athletics department compliance office before moving to the business office in June 2003. He served as coordinator of athletics business until December 2005, when he was named business manager. Lamonica was promoted to Director of Fiscal Operations in November 2009 and Assistant AD for fiscal operations in August 2013. Lamonica received a bachelor’s degree in mass communications from LSU in 1998, and he earned his Masters of Business Administration from LSU in 2003. Lamonica and his wife, Blythe, are the parents of three sons -- Davis, Sam Henry and Luke.
Brandy Douglass Chief of Staff
Brandy Douglass joined the LSU Athletic Department in June 2019 and serves as the Chief of Staff, a position she held with Texas A&M Athletics for over five years. Her primary job duties include assisting the Athletics Director with the day-to-day demands on his time, including maintaining his calendar, scheduling travel, coordinating meetings and handling the many other obligations that come through the AD’s office. Douglass came to LSU after spending over a decade at Texas A&M. She spent just over five years in the Texas A&M Athletic Department after serving for more than five years with Texas A&M AgriLife, where she worked as Assistant to the Associate Vice Chancellors and as Coordinator for the College of Agriculture Development Council. A native of Anderson, Texas, Douglass graduated from Texas A&M with a degree in recreation, park and tourism sciences. An avid sports fan who loves the Dallas Cowboys, she is married to Noble Douglass. The couple have a son and daughter-in-law, Adam and Sara King; two daughters, Lindsey and Lauren Douglass; and two granddaughters, Addilyn and Makenna King.
Sharon Lewis
Assistant AD/Football Recruiting & Alumni Relations
Jason Suitt
Assistant AD/Fan Engagement
Tommy Moffitt
Assistant AD/ Strength & Conditioning
David Taylor
Assistant AD/Game and Event Management
Sam Nader
Assistant AD/ Football Operations
Kevin Wagner Assistant AD/ Television Operations
2019 FOOTBALL MEDIA GUIDE
207