focus CARRIERS BEDSIDE CRIBS
Feel the embrace Ergobaby’s Embrace has been specifically designed to keep newborns close. The Ergobaby Embrace combines the softness of a baby wrap with the ergonomic comfort of Ergobaby’s awardwinning carriers. Renegotiating the question of ‘wrap or carrier?’ with its distinctive design, the Embrace is able to carry babies from 3.2kg to 11.3kg (7lbs – 25lbs), whilst weighing just 480g itself and being able to compactly fold for easy storage. The spreadable shoulder strap option keeps the soft and stretchy Oeko-Tex Standard 100 Certified fabric taught around baby’s neck for a snug fit, while the padded head and neck support cradles the newborn’s head.
www.ergobaby.co.uk
The carrying
kind
Baby carriers and slings have continued to show a growth, perhaps more since the pandemic. There are many benefits to using a baby carrier, sling or wrap, with a main focus on lifestyle as these give parents the freedom of movement with their little one when a pushchair or pram may not be ideal. There are differences between baby carriers, wraps and slings and the number of styles and sizes can be overwhelming for the consumer and this is a category where a good independent nursery retailer can really excel and demonstrate products and offer solid guidance to customers. Here we highlight a number of options that are available to order now from some of the leading brands in this product category.
Easy wear system The Boppy ComfyFit Carrier from Chicco encourages parent and baby bonding through a safe and secure, ready to use baby carrier that offers both parent-facing and outward facing positions. The unique design provides an easy way for parents to keep their little one close by, providing a bridge between a wrap and semi-rigid carrier. The Boppy ComfyFit can be adjusted to suit baby and parent, and is approved by the International Hip Dysplasia Institute as a “hip healthy” product for further peace of mind. The stylish carrier offers an ‘Easy Wear System’ meaning parents can simply click, strap and tie the carrier into place. To protect baby at all times, the central section, head and back support are padded for maximum comfort, guaranteeing a correct carrying position. The carrier is suitable for newborns of at least 3.5kg up to babies up to 15kg.
www.chicco.co.uk 20
nursery today
Healthy way to carry The YEMA from Cybex has been ergonomically designed for healthy development. Promoting healthy development whilst making a bold statement, the YEMA baby carrier from CYBEX creates the perfect connection between parent and child. Thanks to its seamless adjustable seatpanel and headrest, the baby carrier grows with your child and is suitable from birth to two years (approx. 3.5kg - 15kg). The YEMA’s ergonomic design means it features three carrying positions – front parent facing, hip carry and back carry positions, providing unlimited mobility. Whilst the comfortable padded shoulder straps with optional cross or parallel function and soft waistbelt with security belt give lasting comfort and back support. The YEMA is available in gorgeous colours and materials including the stunning fashion collections.
www.cybex-online.com
