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HCM Issue 3 2024

Page 16

HCM PEOPLE

HCM people Taking care of your physical and mental health is essential for a fulfilling life

Cristiano Ronaldo Footballer and entrepreneur

PHOTO: CR7/ERAKULIS

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porting legend, Cristiano Ronaldo, whose outstanding skill and fitness levels have seen him dominate the top of the professional football game for decades, launched a new fitness app on 3 April as he ramps up his investments in the wellness industry. Called Erakulis (www.erakulis.com), it's been designed to be “more than an app”, according to Ronaldo, who says it’s an all-in-one wellness experience that will teach people “how to be fit, how to protect their body and how to prepare for life – physically and mentally. “Taking care of your physical and mental health is essential for a fulfilling life and Erakulis is here to support you every step of the way,” he explains. “Behind your customised plan, we have a team of certified experts who will take the time to listen to your story, understand your aspirations and craft a tailored wellness experience plan that aligns with your goals and lifestyle.” Features include video call appointments with experts, activity and progress reports, a water tracker for hydration, audiobooks for 'inner balance' and a challenges and rewards feature. Workouts, fitness and nutrition plans can be customised and an interactive feature enables subscribers to give feedback on the app after workouts.

Ronaldo launched he Erakulis fitness app on 3 April


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HCM Issue 3 2024 by Leisure Media - Issuu