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CXO DX Aug 2022

Page 20

» INTERVIEW

A B2B MARKETPLACE FOR THE FUTURE

TEXUB, a global B2B marketplace pioneering the future of IT trade was launched in Dubai, on the 25th of May, 2022.Suchit Kumar, CEO of TEXUB and Niranjan Gidwani, former CEO of EROS Group and Consultant Director at TEXUB spoke about the platform's roadmap ahead What is TEXUB all about? TEXUB has been launched as a safe, stable and seamless digital ecosystem for global IT and mobility trade in the B2B space. It benefits both the buyers and sellers. Sellers can easily reach out to more markets to sell their products with options to define reginal restrictions if required for certain products. Buyers will have the advantage of an expanded supplier base, which will provide them competitive pricing options. How has the response been? At the launch a couple of months ago, our clock was at zero in terms of members. Since then, we have been onboarding people. The B2B Business cannot start overnight. We need to have a certain threshold number of people on board for the platform to be completely ready, in terms of buyers and sellers, and only then the transactions can start happening. We have had very positive response to date. At every stage, we were ready for corrections, both technical and operational so that we adjust to the requirements of the market. We have had a massive response in the on-

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CXO DX / AUGUST 2022

boarding phase, and once we crossed 100, we had to put people on hold because we wanted into go to the second and third phase with the first 100, to ensure any finetuning required and correct the errors if any, before we proceeded further. We want to make this a win-win for everyone. What is the opportunity you see? Does this impact the traditional distribution reseller ecosystem? In the post covid phase, we have seen a burgeoning requirement of PCs and laptops per family. The market demand has seen a dramatic increase globally and we intend to provide the opportunity to the channel to reach out to a global market. This is an opportunity for them to expand their global business reach without increasing their CAPEX or OPEX. It is an opportunity business, rather than a threat for anybody. How does your proposition stand apart from competitors? The opportunity in the B2B space is just beginning and is growing very rapidly but from a small base compared to B2C.


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