Jeffrey Thomas Ballard

Jeffrey Thomas Ballard, hailing from South Bend, Indiana, is currently making a significant impact as the senior director of the Partners & Alliances Program at Aerospike. Known for his extensive expertise as a Global Marketing Executive, he offers a wealth of knowledge and a commendable level of professionalism. Residing in Westfield, Indiana, with his wife Vicki and their two beloved dogs, his strategic understanding and hands-on experience significantly drive growth, revenue, and market share within the industry. His career is marked by a keen ability to drive revenue and market expansion through innovative product introductions and channel developments worldwide. His strategic focus on building alliances and channel development has led to the creation of groundbreaking go-to-market partner programs that enhance sales development, technical capabilities, and demand generation. Prior to his role at Aerospike, he was pivotal at IBM as the Senior Director of Partners and Alliances within their Cloud division, where he orchestrated numerous successful partner development strategies. Before IBM, he was the lead for Market and Channel Development at Kofax Solutions with EOH, a prominent distributor in South Africa, and has contributed his skills to leading technology firms like Seagate Software and Symantec. He is highly regarded for his ability to launch successful products, enter new markets, develop distribution channels, and enhance customer loyalty. His strategic marketing insights have empowered a variety of software vendors, resellers, and service providers to scale their operations effectively. He possesses a communications degree from Valparaiso University and excels in strategic market development, channel marketing, sales enablement, and customer engagement.