News&Notes SPRING/SUMMER 2017
(Counterclockwise): More than 100 students joined host J.R. Snow (’99) to kick off JMU Giving Day at the stroke of midnight; Deans Sharon Lovell (College of Health and Behavioral Studies) and Bob Kolvoord (College of Integrated Science and Engineering) were among the JMU celebrities working the phones; President Jonathan Alger discusses JMU Giving Day with local media.
Despite a winter storm, Dukes show up for JMU Giving Day 24-hour online event smashes goals, raises more than $600,000
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3.14.1
UG JG M IVIN DAY
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A blizzard of generosity made the second annual JMU Giving Day on March 14 a resounding success, as more than $600,000 was raised despite a winter storm that closed the university. During the 24-hour online campaign, Dukes made 4,349 gifts to
JMU, topping the 4,000 goal. A total of $610,879 was raised, again far exceeding the goal of $500,000. As excitement snowballed throughout JMU Nation, more than 10 million social media impressions were registered. Dukes from all around the world gave in record numbers and established a new standard for giving to the university in a 24-hour period, proving once again that Dukes show up for days like this.
NUMBER OF GIFTS: 2016: 2,840 2017: 4,349
DOLLARS RAISED: 2016: $354,689 2017: $610,879
(exceeding our goal of 4,000)
M A D I S O N
M AG A Z I N E
SOCIAL MEDIA IMPRESSIONS: 2016: 6.2 million 2017: 10.2 million
(exceeding our goal of $500,000) G I V I N G D AY P H O T O G R A P H S B Y B U D DY H A R L O W A N D M I K E M I R I EL LO (’09 M); E AS T CA M P US S N OW BY EL IS E T R ISS EL