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CONFERENCE REFLECTIONS
REFLECTIONS ON ATTENDING ESOMAR CONGRESS 2022 In the last edition of SPARK, we brought you some photos from the latest conference hosted by ESOMAR, the international organization for market, social and opinion research. Our team from the Office of Research & Innovation represented Humber College at the event which was held from September 18 to 21 at the Sheraton Centre in downtown Toronto. Now, three of our writers share some of the things they saw, learned and discovered during those four days, when major names and brands in market research, insights and analytics got together to discuss new trends for their industry. Read along to see what they found out.
JEREMY GUTSCHE, CEO OF TREND HUNTER PHOTO COURTESY OF HUMBER TEAM MEMBER 46
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December 2022