you DO you MAEGAN CARTER, STAFF WRITER
Many people are familiar with the adage, “fake it ‘til you make it,” but what if faking it just isn’t your style? What if rather than looking around and doing what works for others, instead you chose to look inside and do what works for you? Jeremie Fontaine, Sales Representative with EXIT Realty Associates in Dieppe, NB, started his career with feelings of self-doubt. He didn’t think he could measure up to those in the industry with 20+ years of experience, especially as a 21-year-old rookie, but he quickly realized that his age, and the knowledge that comes with it, could be used to his advantage. “My generation is mostly on social media, right? So, I was just posting everything I was doing. I was posting every day. I basically used online marketing to get my footprint out there,” he explained. His consistent strategy of marketing to his own age group paid off. They saw Jeremie as someone they could relate to when they were getting into homeownership. Not only that, but they told their parents, and soon it was business by referral, something every real estate agent hopes for. Beginning his venture into real estate in 2018 while at university studying finance, he invested in duplexes to rent out for extra cash flow. At his mentor’s suggestion, he obtained his real estate license and joined EXIT. After buying more properties for himself and selling to others, his side hustle became a full-time pursuit. In his first year Jeremie earned EXIT’s Bronze Award, which constitutes 25+ ends closed, and by the following year he’d leap-frogged two levels, up to Titanium, with over 150 closed transaction sides. In 2021 he was awarded EXIT’s Top Lister Award for North America, and in 2022 he took EXIT’s highest honor, the Tri-Real-A-Thon Award.
My generation is mostly on social media, right? So, I was just posting everything I was doing. I was posting every day. I basically used online marketing to get my footprint out there.”
10 Volume 11 Issue 2