Business Leadership The future of spa
“With more experts realising wellness and health are intrinsically linked... there will be a continued rise in demand for evidence-based wellness practices.” Freddie Moross
Grow your own talent
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Tapping into sound
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pa owners must harness opportunities that already exist within their workforces and grow their own talent through training opportunities ingrained in business plans. This will not only prevent the increasing skills gap the wellness sector faces, but will also futureproof spas for years to come. Back in 2021, the British Beauty Council worked with Dr Neil Carpenter on The Effects of Personal Care Services Helena Grzesk, MBE on Mental Health & Wellbeing COO, British Beauty Council report. It found that touch therapy could reduce the £105 billion associated with mental health and increase productivity through, in part, reducing the 17.6 million days lost in the UK each year in sick leave. It is our hope that as people become increasingly aware of this influence, spa therapies will be recognised for their effectiveness in treating mental health concerns which will in-turn professionalise the sector further.
n a macro-level there has been a continuous rise in the adoption of wellness practices driven by a desire for solutions outside of the current ‘sick care’ health system. With more experts realising wellness and health are intrinsically linked, and that wellness can offer a reliable methodology to improve long-term health outcomes, I think there will be a continued Freddie Moross rise in demand for evidence based wellness practices. Myndstream CEO Multi-sensory immersion is a strong trend and I think audio is a greatly under-utilised resource in spa. Many people believe music is essential for their health and wellbeing and this is something Myndstream is working to enhance in spas. I also expect more innovative autonomous therapies will continue to enter and disrupt the space and with that touch therapies and human connections will become a more premium offer.
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