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Dealer Support January February 2025

Page 14

INDUSTRY

SHIFTING THE MINDSET

Standing Still Isn’t an Option

In the workplace supplies industry, the word ‘coping’ is often used to describe managing change or challenges. However, TONY MCGINLEY of BMG Office Supplies believes it’s time to rethink how we use that term

I

n a recent interview, Tony shared his

There’s certainly challenges out there. We’re seeing people becoming

thoughts on the importance of embracing

slower to make decisions. I’ve done quotes for people and not heard

change, building meaningful face-to-face

back from them for five weeks, so I’ll send them an email to check they

connections and leveraging the

received the quote, ask if everything is alright and then several days later,

advantages of being a nimble, family-run

we might get a reply to say they need more time. This seems to be across

business in a competitive landscape.

the industry. People are being more cautious. But I always say that no

It’s safe to say there have been some major changes to the workplace supplies industry in the last few years.

news is good news and if nobody else has got the job, it means it’s still live. From my experience, most of the companies we are working with are actively trying to get people back into the office. It’s funny how a few years

How has this affected business from your point of view?

ago we used to measure how many people were in an office by how much

In 2020-21 we did a record turnover, and that was because we had

copier paper they ordered. These days coffee and toilet paper are what

to very quickly pivot in business and start selling products that

gives us a guideline that offices are busy!

either we’d never sold before or didn’t exist, like acrylic desktop screens and sanitiser stands. Then in 21-22 I think the whole

How do you think this has changed attitudes in the industry –

industry just went flat, for obvious reasons. But the subsequent

and how should dealers be adapting to this new landscape?

years since, we’ve broken each record year-on-year of turnover. So

One of the words I hear a lot of people using is ‘coping’. Everybody’s

far, this year seems to be going in the same direction. Touch wood

‘oh, we’re coping well’, and ‘we’re coping with this’, and ‘we’re

long may that continue!

coping doing that’.

[14] JANUARY/FEBRUARY MAY 2022 www.dealersupport.co.uk 2025 www.dealersupport.co.uk


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