Federated Offers Premium Braking Performance for Today’s Vehicles
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ederated Auto Parts has developed an addition to its friction offering with a new co-label line developed and supplied by Wagner Brake. The new product line is a premium offering designed for professionals that was exclusively designed for Federated members and their customers. The line uses the highest performing formulas specifc to each application and includes System Synergy Technology (SST) which is an OE approach to brake design that ensures the interaction of all brake components to provide the ultimate performance. Each set of Federated Professional Premium is engineered and designed to match the OE pad in ft, form and function and uses premium formulations and shims for ultimate performance on each application. The System Synergy Technology focuses on managing the NVH (noise, vibration, and harshness) issues through testing and validation of the various components used in disc pad designs. While many consider a disc brake pad one component it actually consists of many different components including backing plates, shims, hardware, along with friction material, slots and chamfers that all must be designed to work together to deliver ultimate performance. Working with Wagner Brake experts, Federated has developed a product line that uses OE designs, and improvements in materials and component integration, to deliver superior performance to other aftermarket lines. The Federated Professional Premium line provides superior braking performance, long life and quiet operation for customers who perform premium brake service and have a reputation for using high quality brand name parts. Federated has a history of working closely with high-quality manufacturers to develop
exclusive products designed specifcally for use by quality technicians and professional service providers. The Federated Professional Premium line of disc brakes is designed to take all the mystery out of all the different materials and grades available in the market today by using SST to focus on the best solution for each vehicle. Federated Professional Premium brake uses an OE approach to the design process that delivers the ultimate in overall performance for the professional service provider and is available exclusively from members and affliates of Federated Auto Parts. “We spent countless hours working with Wagner Brake experts in designing this line,” stated Phil Moore, senior vice president for Federated Auto Parts. “Working with Wagner and Federal Mogul made this project easier due to their commitment to quality and their outstanding manufacturing and R&D facility in Smithville, Tenn.” ●
Federated Auto Parts 508 Greenville Ave. Staunton, VA 24401 540-885-8460 www.federatedautoparts.com.
21 | November/December 2014
