equipment guide | cloud distribution/ott buyers briefs Vizrt Viz Flowics
Viz Flowics is a comprehensive, cloud-native, web-based platform for generating live HTML5 graphics from anywhere. The cost-effective, cloudbased SaaS platform gives content creators all the tools they need to create live 2D graphics, curate and visualize social media comments and engage audiences via second screens in one web interface. Users can easily curate, manage and integrate social content with live graphics. Audience interaction is made simple and easy, connecting with viewers by incorporating their comments into the live show with real-time polls, QR codes and social media integration. Viz Flowics graphics can be used in any live production or playout workflow—SDI, NDI, cloud or hybrid. Its cloud-native architecture, along with robust APIs, ensures seamless compatibility and integration with leading live production, automation and playout platforms. www.vizrt.com
Signiant Jet
Jet, part of the Signiant Platform, is a critical enabler of modern cloud-based distribution, giving media organizations a fast, automated and dependable way to move content into and across cloud environments. As more studios, broadcasters and production teams shift their delivery pipelines to the cloud, Jet is designed to remove the friction traditionally associated with transferring high-value, high-resolution files to, from and between on-prem systems, multicloud storage and global partners. With simple, automated transfer jobs and intelligent automation, Jet ensures that content is delivered to the right cloud destination at the right time, whether feeding downstream processing, archiving, QC, localization or distribution workflows. Features like checkpoint restart, bandwidth management and enterprise-grade security guarantee that even the largest files move reliably, without manual oversight or workflow interruptions. www.signiant.com
Crispin, a Sony Group Co. OTTlink
Crispin’s OTTlink is an adinsertion platform that allows users to translate their on-air advertising schedule into signals for downstream OTT systems. Using OTTlink, playlist events can determine the data sent to a station’s SCTE encoder. The solution provides peace of mind by enabling accurate and reliable maintenance of viewership rules, including regional or subscription-based blackouts. Users can target audiences with signaling to support Dynamic Ad Insertion. OTTlink also works with the hardware, software and OTT platforms many broadcasters already have, making implementation compatible, seamless and intuitive. In addition, as ATSC 3.0 becomes a reality, broadcasters could see multiple viewers in the same household watching the same program, but with different commercials tailored to their interests, offering new revenue opportunities. This is only possible with accurate metadata in the video stream provided by OTTlink, proving OTTlink is more than just ad insertion. www.crispincorp.com
Big Blue Marble Cloud Video Kit
Cloud Video Kit offers live and VOD transcoding and packaging into multiple output formats and resolution profiles up to Ultra HD with a cloud-based infrastructure that guarantees auto scalability and helps handle viewing peaks. It offers a feature-rich Bitmovin Player with analytics and content monetization options integrated with Cloud DRM and Concurrent Access Protection. It uses AWS Media Services to handle video transcoding and packaging, encryption, delivery and playback for a browser, mobile or smart-TV app. Key features include: Video transcoding and packaging; 24/7 live channels; live-to-VOD recorder: the ability to capture live streams for up to 14 days after broadcast; cloud hosting and CMS; the ability to encrypt and protect videos on every platform with cloud DRM; active session limits that combat password sharing and limit the number of allowed concurrent watching sessions; Content Delivery Network (CDN); player and analytics; and ad integration. www.bigbluemarble.com
SDVI Corp. Rally Connect
SDVI’s Rally Connect content-exchange service simplifies and accelerates the movement of content and metadata between business partners across the broader media supply chain— from content producers to content owners, content distributors and aggregators. Rally Connect makes content receiving and delivery more efficient and agile by simplifying, standardizing and optimizing how content and its associated metadata is prepared in advance of a content exchange. Predefined and custom-created templates make it easy to set up reusable delivery profiles, streamlining the movement of content and metadata to distribution platforms such as iTunes, Dish, Hulu, Pluto, Tubi, Roku, Prime Video and YouTube TV. Enabling trusted content receipt and delivery reduces costs by eliminating duplicate work and unnecessary additional processing while enhancing agility by removing friction and enabling faster deliveries to new content platforms. https://sdvi.com
Ross Video Media I/O Modern distribution needs to be agile, scalable and easy for teams to access wherever they are. Ross Video’s Media I/O brings ingest, transcoding and playout into one cloud-ready platform, giving broadcasters a straightforward way to manage content for OTT and multiplatform delivery. Media I/O’s strength lies in its ability to dynamically allocate resources for busy periods or live events; support remote teams without extra gear; and work confidently across ST 2110, NDI, SRT and a broad set of formats. Edit-while-ingest and automatic proxies keep turnaround times tight, even when working entirely in the cloud. It becomes a go-to option because it drops neatly into existing workflows, supports cloud and hybrid setups and reduces the operational strain that comes with traditional hardware. www.rossvideo.com @tvtech.bsky.social | www.tvtech.com | January 2026
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