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ROELFIEN VOS ROELFIEN VOS INTERIOR DESIGN & ARCHITECTURE
I grew up and studied in Germany until 1986. I worked in the commercial sector up until 1999. In 2000 I started my own interior design studio. My first assignment was a villa in the south a France. The villa was sold to one of the grand children of Louis Vuitton. How would you describe your personal interior design style? My style is an eclectic mix of contemporary design, global finds and custom designed creations with close attention to detail. My strength is the perfect balance in the choice of materials, colours, architectural shapes and the way of combining them. Where does your design inspiration come from? I find my inspiration in numerous trips abroad which are part of my work as well as during International Design fairs. My design process often starts with an inspirational form that reflects in nature.
objects and the total atmosphere of the interior. Two: Design that shows the essence of the client. The concept of the design must reflect the identity of the owner and their guests. Three: Lifetime experience. The design must surprise in a subtle way without distracting and disrupting the harmony. Four: Balanced and subtle in color, material and architectural forms. Also the scent and acoustics are details in the design I like to consider. Five: Last but not least is the functionality. The various design features must lead to the functionality of the interior concept.
In what direction do you feel that design is moving towards in a general sense?
If you could offer one piece of advice when it comes to product design, what would it be?
Nowadays Interiors are more personal and less abstract. People like to show their personality and preferences with their interior homes. Feeling at home in your own home with a designed interior has become an important aspect once again. Another issue is sustainability; people are more aware of the environment and the needs towards a sustainable habitat.
Functionality that stands out by using well thought through details, that makes the design beautiful.
Name five key themes to consider when approaching design in the future: One: Detail oriented. A well thought through design giving great attention to the design detail, which gives beauty to the different
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How important are The International Design & Architecture Awards as recognition of talent and achievement? The Awards are important for the design field itself, showing professionality to the targeted markets. Being a winner of the Award I feel that it is an important recognition as a designer and also important for the portfolio. What projects are you currently working on?
At the moment I am finalising a project in France, which is a rebuild for a small castle in Montpellier as well as a 800m2 villa in the middle of the Netherlands both high end residential projects. I also have a new assignment for one of the hotel within the Oostwegel Collection. What are your aims and goals for the next twelve months? At the moment 70% of my turnover is in high end residential Design and a 30% in hospitality. With my team of 5 people, we are planning a growth of 20% in Hospitality. I hired two people that have long time experience in hospitality design. Making lifetime experiences for people with our designs is the goal! Final thoughts – tell us a little more about yourself... Your most treasured possession? My two daughters. Your favourite holiday destination? South Africa. Your favourite hotel / restaurant / bar? One & Only The Palm – Dubai. If you weren’t a designer, what would you be? I couldn’t imagine a life without designing. This is what I always wanted to be. Anything else interesting? Working on my own design line of doors: that will hit the market this year.