IDEALMD
PHOTOGRAPHY BY MARIAN ASHLEY PHOTOGRAPHY
preventative care. “This is health care that works for you,” Bryce says. Bryce Kaspar (left) and Shawn Fox want to cure the waiting and “There’s no insurance middleman dictating what, when, where and how wanting in primary health care – and they make no bones about the best much primary care you can have, and that puts you and your way to do so. doctor in charge of your health.” “We need to remove medical insurance from the primary IdealMD is surprisingly affordable. “For less than the cost of care equation,” says Bryce, CEO of IdealMD, a Direct Primary This is health care a monthly cable bill, you can control your health care and reduce Care (aka Concierge medicine) services company. “Nothing that works for you. your need to utilize insurance,” Bryce says. should come between patients and their primary doctors.” Members still need to maintain a medical insurance policy. Bryce grew up in a family of doctors – his father, “It’s important not to confuse ‘coverage’ with ‘care,’” Bryce explains. stepmother and brother are all physicians – and IdealMD “Insurance covers you for the ‘big stuff ’ – surgical procedures, specialists, solves the problems they describe with an increasingly complex insurance hospitalizations – any expensive, unforeseen event. But insurance is not an process, patient quotas, claims coding, and everything else that moves the effective way to access or pay for every day care.” focus away from patients and onto paperwork. As entrepreneurs themselves, Bryce and Shawn are committed IdealMD’s approach is simple and proven. Effective health care saves to making health benefits work better for small businesses and their businesses and employees money; it boosts productivity and morale, too. employees. “Through all the noise and hysteria about health care, IdealMD IdealMD manages Direct Primary Care membership programs that give offers something positive,” Bryce says, explaining that Direct Primary Care employees fast, unfettered access to primary care doctors. gives business owners a way to control both the cost and the quality of These doctors are independent from the insurance system, so members employee care benefits. “We simplify the equation by putting people first.” don’t have to worry about co-pays, deductibles or out-of-pocket expenses. Doctors work with fewer patients, thus providing more attentive care. “A positive doctor-patient relationship can have a profound effect on good health,” notes Shawn, co-founder of IdealMD. “We’ve seen major reductions in costly prescription overuse and unnecessary testing, and increased prevention of often avoidable chronic disease.” 107-3 Sloan St., Suite C, Clemson IdealMD services include comprehensive annual exams, wellness coaching, nutritional guidance, coordination of specialist care, and 844.433.2563 | idealmd.com
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