
4 minute read
New Display-Mobile
Ever hear of a mobile ? In art circles this may be a bit of abstract sculpture consisting of a hank of hair and an old bone suspended from a thread so they swing freely inside a piece of bent wire or an automobile spring.
West coast plywood manufacturers have adapted this idea to the production of a unique customer-stopping display-mobile for retail lumber dealer show-rooms. The display is f':z.tured in the industr-v's hard-hitting "best buy" plywood sales promotion kit norv available to dealers everywhere. The kit is a complete package of tie-in sales aids designed to help dealers exploit to the limit.the industry's new promotion campaign billirrg Douglas fir plywood as "Today's Best Buy."
The nerv display-mobile carries five brightly colored cards in abstrac'. shapes pointing up the "best buy" theme in connection rvith general uses for plyu'ood like nerv building, remodeling, built-ins, boats and farm structures.
Sales ards in the plyrvcod promotibn kit include two big window banners. three ad mats. ten radio commercials and six bin tags featuring the "best buy" theme rvith space to mark the price. In addition. there are sample copies of plywood sales literature and home rvorkshop plans.
The material can be cbtained through plyrvood jobbers and distributors or by s'riting Douglas Fir Plvwood Association, Tacoma 2, Wash. The display-mobile is 50 cents. The packaged kit of sales aids is offered rvithout charge.
The California Redwoqd i10.000 acres in tree farms Association has certified over in the redwood region.
The first solo flight across the Atlantic from New York to Paris was made in an airplane with Sitka spruce formed wings. This plane, "The Spirit of St. Louis," was flown by Charles Lindbergh.
Want Ads
-LIFT TRUCKS & GAN,RIENS
Rebuilr ond Guoruntd
Lift Trucks: l-Ross Modcl 12 HT, lE,lXX, lb. cepacity, l|W Wt
2-Ross Model 19 HT, 6,0(x) lb. cepacity, tY fft f-Ross Model 15 HT, 15,(nO lb. canscitt, 1116'Wr l-Hyster, RT-fs{r, 15,000 lb. cepacity, LTIA nft
Carricc: lid'Ross Modcl $796t
1-56" Rosa Uodel E(}'?255 l-Hyster todel UH 6370
R,OSs CAR,RTEN COMPANY
2700 S. Santa Fe, Lo AaSGlcr 5t Pbooc LOgan &2Zll
CARRIER,S & tTFT TRUCKS
For Sole ot lont
Following Equipmcnt Rcnrndl*t-.d Csdcr SDry Glrdcr.
Lift Tmcls:
.2-RT-19, IIJEtcr, ?Yl'-To. ...5jmm El f-15 HT Rrxrs,I%-Tq .... 5'0O'O
Carriers:
1-12' Gcdingcr lfiodcl 4L asqtJX|
?-1f Willarearc fodcl CP - 115o.n EJ l{2, Ross Uodcl 90 . zJmJXl
2-3t'Willernctte Uoatd CP . 3jCI.m E l-5+' (icrlinccr Uodcl 4 UHS.. ..- 3t5O0
24 R6 fodd 12 -... .... 3J0OIX! E
246'Willancttc UoddSP 3j|n.qt E "
Wc llavc Ncr od U$d Prrt3
WESTERN DRY trILN & EQI'IPUBTTT CO.
P. O. Bol OZZ' WildUU' Cdf.
Pho. NEYrdr 6.13?l
Jonoory 15, 1953

Want Ads
Rate-Position wcsrted 52.00 per column inch
All others, 53.00 per column inch
Clogiag datee lor copy, Sth crnd 20th
SMALL LUMBER BUSINESS FOR'SALE dood 2-man operation, fast-growing suburban area 8 miles N. E. of center of Los Angeles on main blvd. Modern store and 90-ft. lumber shed. Est. gross profits S16,660 first 10 months 1952. Low overhead, Sell for inveartory (approx. $15,000), plus equip. Retiring. Phone owner, ROWLEY, days 9 a.m. to 3 p.m. RYan 1-8188, or write 34 North Raymond Ave., Pasadena l, California.
CUSTOM MILLING and KILN DRYING
McCOY PLANING MILL
3,f{D East 26ttr St., Lbs Angcles 23, Calit.
Phoire ANgclus 9-E216
WALLACE MILL and LUMBER COMPANY
General custom milling, grading and drying. ln transit Half way between Los Angeles and Long Beach.. Corner Rosecrans Ave. and Paramount BlvdP.O. Box 27, Clcerater Station
Paramount, Calif.
MEtcalf 3-426$-NEvada 6-3625 t
LEATHER LUMBER APRONS
Pacific tlectric S. P.
Noncr of Advcilircn ln thir Dcpcrtm.nt uring a bf,n l oddrcrc cannot bc dlvulgcd. All inquirio ond ropllr rhould bc cddrcscd lo kcy rhown in lhr odvortlronrnf
RELIABLE BUYER WANTS CONNECTION
Reliable commission lumber buyer covering heavy Oregon production area. would like to contact well r:ated and reliable wholesaler who is interested in arranging direct mill shipments,
Address Box C-2100, California Lumber Merchant f08 W. 6th St., Rrn 508, Los Angeles 14' Calif.
POSITION WANTED
Man with 20 year's experience in the retail lumber business desires position. Can do estimJting, counter work, some drafting, good all tround man. Will go anywhere in th. State of California.
Address Box C-2101, California Lumber Merchant Room 508, 10S W. 6th St., Los Angeles 14, Calif.
WANT MANAGER
Small yard Phoenix. Salary plus. Must be able and willing take full charge. Real opportunity for worker,
Address Box C-2098, California Lumber Merchant 16 W. 6th St., Rm. 508, Los Angeles 14, Calif.
SALESMAN WANTED
Exclusive territory in California. Man experienced in carrier and lift truck salei preferable. Exceptional oppoftunity for right man. THE ROSS CARRIER COMPANY 2440 Third Street, San Francisco 7, California
POSITION WANTED rO5 Towne Ave., Los Angelce 13, Qalif.
Lumberman-over 20 years experience-wholesale-retail-selliggbuyrng. Would like connection with L' A. wholesaler or yard. Well acquainted locally. Salary or commission.
Sturdy lumbermen'e aprons made of top quality reclaimcd lcather, furnished in both single and double ply, appror. tV't2(' with or without belt and buckle. Special discounts to jobbers.
HENDRIE BELTING & RUBBTR CO.
Phone TRinity 77E6
CAR UNLOADING CONTRACTORS
Erperienced labor furnished to unload and sort lumber cars.
O.P.S. printed rates upon request. Established 1943.
Address Box C-2099, California Lumber Merchant 108 W. 6th St., Rm. 5OB, Los Angeles 14, Calif-
BUYER WANTS PERMANENT CONNECTION
Several good fir and redwood rnill outputs nrow available by e-xperienced Suyer wanting permanent connection with reliable wholesaler.
Address Box 58, Ferndale, California
POSITION WANTED
Man with 10 years lumber experience, both inside and selling, desires position. Prefcrs Southern California.
CRANE & CO.
1417 E. lzth st. TR. 6973 Los Angeles, Cdif.
WANTED
Work for 15,000 lb. Ross Fork Lift, dso lumber trucks. 235 S. Kellogg, Fullerton, Calif.
Phone eve. LAmbert 5-3EE2
Rotes reasonable