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PUBLISHING
Dynowish at Giunti Odeon Library, Florence
DYNOWISH
Dynowish’s Journey through Transmedia Storytelling Paola Myriam Visconti What were the main steps in Dynowish’s journey through transmedia storytelling? Dynowish began as a story close to my heart, to inspire young readers to dream big. The first essential step was creating characters and worlds that felt alive and relatable through books. Then, naturally, the story began to push beyond the page: I started envisioning these adventures visually and interactively, which led us to animation, and now we’re exploring even further possibilities like gaming and merchandise. Each new step is like adding another colour to our canvas, enriching the universe
Licensing Magazine shared a moment of discussion with Paola Myriam Visconti, author and creator of the popular Dynowish The Protector of Dreams saga, published by Giunti Editore. The conversation delved into Dynowish’s evolution, from a compelling book series to an expanding transmedia ecosystem, born from the fusion of literature, art and entertainment. and inviting our audience to experience Dynowish in new, exciting ways. And honestly, we’re still at the beginning of this wonderful journey. What are the key elements that make a publishing foundation essential for the longevity and success of a multimedia project? In my opinion, publishing IPs form the emotional core and heartbeat of any multimedia project. A solid book foundation means having rich storytelling, deep characters, and engaging worlds that readers can connect with deeply. Books create trust
and loyalty among fans, laying the groundwork for everything else that follows. They also give us consistency and authenticity, guiding every decision as we expand into animation, gaming, and other exciting projects. Simply put, the books are the roots of the tree everything else grows beautifully from there. What are the main challenges of adapting a book series into an animated series that appeals to an international audience? From my experience, the main challenge lies in capturing the essence and magic