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New Products: Gallery Direct, Shire Beds, Wiemann, Sweet Dreams, Siren, Merlino, Nectar & Sonlevo

Shire Beds

Shire Beds are a FSC certified company and also signed the NBF Pledge for the Planet to further their sustainability journey. Shire Beds is a multi award winning quality manufacturer that offers added extras of own label, exclusive fabrics and extended guarantee on its eco designed products – it is a must have brand in furniture retail. Its award winning Signature Range and Best Selling Picasso from the Artisan Range are firm favourites. The new Spectrum Range offers great value in these very challenging economic times. www.shirebeds.co.uk

Sweet Dreams

Bed manufacturer Sweet Dreams has announced the launch of its new exclusive Eden Online Mattress range. The new range features 18 mattresses, which are made to order, and offers a wide range of price points and features, from starter mattresses to high quality hand side stitched FR Chemical free mattresses. The Eden range is complimented by a fully FSC certified divan range featuring non-storage, drawer, side and front ottoman bases with matching headboards in 16 luxury fabrics. www.shirebeds.co.uk

Gallery Direct

Gallery Direct are launching a new mattress collection which offers a range of models, each with its own features, designed to make it easy for Gallery’s customers and end users alike to choose the right mattress to suit their requirements. All the new mattresses will be hand crafted at Gallery’s Wiltshire manufacturing unit by their highly skilled, experienced team. The new mattresses will be introduced to the industry at the January Furniture Show 2023, but are ready for customers to preview and order ahead of the show. www.gallerydirect.co.uk

Wiemann

Award-winning German bedroom manufacturer, Wiemann, has two new-in-2022 VIP ranges available to view at trade shows throughout the Autumn. Quito is an eye-catching premium VIP range featuring a distinctive square design to set it apart from the crowd. Featuring hinged doors and a variety of carcase, door and finish options including mirrors, pebble grey, champagne and rustic oak. Asmara is a versatile and contemporary premium VIP total bedroom solution featuring hinged doors with or without drawers. Available in a variety of finishes including Bianco oak, pebble grey, champagne and mirrors. Chests, bedsides and beds complete the collection. www.sirenfurniture.com

Siren Furniture

Upholstery supplier Siren Furniture have announced the launch of their most comfortable sofa range to date – Freya. A modular range, Freya is easily configured to suit any shape and size of room and is offered with a wide range of fabrics to suit most tastes. Those that have experienced Freya so far have said that the comfort is unrivalled. Fillings and components have also been sourced with a keen eye on sustainability and the complete package makes Freya one to seek out. www.sirenfurniture.com

Merlino International

Merlino is our Australian brand of Italian heritage, selling to the retail and contract interiors sector. A unique living concept that embodies the latest trends and contemporary styles. Our Marseille modular sofa, featuring a steel frame structure, upholstered in Enzimi 03 Cream fabric. www.merlinointernational.com

Nectar Sleep

At Nectar Sleep we are committed to sustainability, which is why we use premium materials in our products to ensure that they last. However, we are also aware that all products have an environmental impact, which is why we have partnered with Climate Partner to measure, reduce and offset our carbon footprint. The products are also delivered in FSC certified boxes and vacuum packed using recycled polythene. We also create a second life for our mattresses. We refurbish and re-sell those that are good as new from our 365-night trials and we donate the rest to the British Heart Foundation. To date, our used mattresses have raised £410,000 for the charity. www.nectarsleep.co.uk

Sonlevo

The Sonlevo TrueGel range is setting a new standard. It’s the first gel mattress to be developed in the UK using revolutionary Gel technology – its unique grid system is 80% air. TrueGel gives maximum support, minimises pressure and is never too hot and never too cold, for the best night’s sleep possible. For over 40 years GNG has been dedicated to helping people sleep better, with the latest in innovation, materials and design. From sidesleepers to star-fishers, nappers and night owls, to those who suffer in pain - we have something for everyone. Everything we do is researched, designed and manufactured by us in the UK. Given the heightened focus on sleep and wellbeing, this new premium range represent a real opportunity for retailers to expand sales into lucrative new areas. www.sonlevo.com

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