During 2024 and 2025, Roblox’s hours exploded globally — but this growth was not led by “home markets.” APAC and ROW now pass UCAN by +78% and +51% Roblox UCAN Hours
Roblox European Hours
Roblox APAC Hours
Roblox ROW Hours
(By Quarter)
(By Quarter)
(By Quarter)
(By Quarter)
12B 11B 10B 9B 8B 7B 6B 5B 4B 3B 2B 1B 0B
Q4’18
Epyllion’s State of Video Gaming in 2026
Q4’22
Q4’25
Q4’18
Q4’22
Q4’25
Q4’18
Q4’22
Q4’25
Q4’18
Q4’22
Q4’25 Source: Roblox