food is my default, but lately, it’s been the Banana Puddin’ cupcake, which was one of our SuperDeluxe flavors for July,” says owner Peggy Hambright. •Most Popular: “Our customers’ favorites change all the time,” Hambright says. “We add three new flavors to the mix every month (SuperDeluxe Flavors) and showcase them at our First Friday Tasting parties. Our customers try them and vote on their favorites.” •On the cupcake trend: “I’m not sure, but we sell more minis than regular size cupcakes,” Hambright notes. “They’re the perfect two-bite pickme-up. I think when folks splurge, they like the idea of having something tiny, yet super-delicious.” 846 North Central, 865.673.0471, magpiescakes.com Muddy’s Bake Shop: Memphis •Most popular: Prozac (a chocolate cake with chocolate buttercream); Capote (a chocolate cake with vanilla buttercream); and Frankly Scarlett (a red velvet cake with cream cheese icing). •Unique Flavors: Tomboy, a chocolate cake with peanut butter icing and Strawberry Fields Forever, a strawberry cake with strawberry icing. •Owner’s Favorite: “I adore bananas, so my personal favorite is the Chocolate Chimp,” says owner Kat Gordon. “It’s a chocolate cake base with banana buttercream icing.” •On the cupcake trend: “Cupcakes are single-serve items, so they’re easier and often more budget-friendly than sliced cakes to serve at weddings and events,” Gordon says. “They’re also fun and provide a range of mix and match flavor combinations.” •Baking Local: “We’re a full-range home-style bakery with cakes, pies, cookies and brownies…so everyone can find something for their sweet tooth,” Gordon says. “Also, we use cage-free eggs, organic whole milk and as much local produce as we can. We rely on our customers to spread the word.” 5101 Sanderlin #114, 901.683.8844, muddysbakeshop.com
82 | At Home Tennessee • September 2010