Artisan Spirit: Winter 2016

Page 102

“When you get the opportunity to combine your love and passion of music with your love and passion of spirits, it’s just a good fit.” — PAUL HLETKO

“When you get the opportunity to combine your love and passion of music with your love and passion of spirits, it’s just a good fit.” — PAUL HLETKO

I first heard of The Flaming Lips in 1995. I was a Senior in high school with an insatiable desire for weird music, weird fashion, and just plain weird stuff, and hearing “She Don’t Use Jelly” kind of hit me hard in the weird. So when I saw a psychedelic bottle screaming at me, and I found out it was a marriage between Paul Hletko’s Few Spirits and The Flaming Lips, I was intrigued to put it mildly. Apparently, I’m not the only connoisseur of weirdness out there — Hletko rides the train as well. A long-time lover of music and a guitar god in a former life, Hletko is not only the American Craft

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Spirits Association (ACSA) president, but also the founding father of Few Spirits. Recently, Hletko was able to create a love child that smashed together his worlds of spirits and music when friends of his helped him link up with The Flaming Lips to brand a special rye whiskey honoring the band. “It just kind of worked out,” said Hletko. “When you get the opportunity to combine your love and passion of music with your love and passion of spirits, it’s just a good fit. It’s been pretty fun.” While we’ve seen collaborations and celebrity endorsements of WWW.ARTISANSPIRITMAG.COM


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