Airline Marketing Monthly - June 2019

Page 17

EASA - Not on my flight

which in response to the

them performs their an-

safety of a flight within

growing examples of “air

tics in the interior of a ge-

the European Union is

rage” has launched a

neric, unbranded aircraft

threatened by passengers

campaign in association

, before they are paraded

demonstrating unruly or

with a group of Europe-

in front of a police style

disruptive behaviour.

an Airlines and Airports

crime shot, with details of

called #NotOnMyFlight.

what they’ve done wrong.

incidents involve some

The campaign takes the

First of all, we have the

form of aggression. Once

form of a micro-site, em-

“Flying Mojito” - a middle

a month the situation

phasising the problem

aged man drinking spirits

escalates to such a de-

and the dangers. As well

as he boards, after which

gree forcing the plane to

as video promoting the

he dances around the

perform an emergency

campaign.

cabin and refuses to sit

At least 70% of these

landing.

17.

Three passengers are fea-

down.

These statistics come

tured on the video, each

He’s followed by a lady

from the European Union

representing a particular

who throws other pas-

Aviation Safety Agency,

form of ‘air rage.’ Each of

sengers’ belongings out

Airline Marketing Monthly | June 2019

Every three hours the


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