12 / INTERBRAND
20100’S TOP RISERS AND FALLERS
2010: 43,557 $m 2009: 31,980 $m 2008: 25,590 $m
2010: 21,143 $m 2009: 15,433 $m 2008: 13,724 $m
+36%
+37% APPLE
2010: 6,762 $m 2009: 5,138 $m 2008: 4,802 $m
+32% BLACKBERRY
2010: 4,904 $m 2009: 3,831 $m 2008: 4,033 $m 2010: 12,314 $m 2009: 9,550 $m 2008: 10,773 $m
+28% ALLIANZ
+29% J.P. MORGAN
2010: 3,998 $m 2009: 3,170 $m 2008: 3,338 $m
+26% VISA