Google Places How to use Google Places to increase your online visibility
What is Google Places? • Google Places is an integrated tool in Google Maps that allows any company to register and be found by any user to search for a particular service, for example "restaurants in Paris".
Why use Google Places? • It is totally free. • The business will be listed on Google Maps. • List useful information (address, payment methods, opening hours, etc.).. • No website needed - but it is strongly recommended. • Update the information at any time and get access reports.
If I search “restaurants in Paris�: Restaurants listed in Google Places are shown in the first page of results, with directions, comments, link to website...
Location, pictures, opening hours and reviews...
...All this useful information without a click
Google Places helps the business gain more visibility • If it is complet and updated, the business appears in the first page of search results. • Opinions and feedback by the costumers puts the business in a better position in Google = more visibility. • More website visitors = more clients. • Possibility of offering promotions and cupons to clients.
Google Places in Smartphones A survey found that: • 95 percent of smartphone users have looked for local information • 9 out of 10 smartphone searches end in an action People are often looking for something specific, and they’re ready to move quickly.
Links • http://blogs.cisco.com/truthmarketing/google -places-is-the-place-for-you/ • http://www.youtube.com/watch?v=TpZan96K HOM&feature=player_embedded • http://www.google.com/places/