OTC - July 2021

Page 18

MARKET PLACE

Hair Care Staples There are so many creative hairstyles shoppers can create with the array of hair products your store offers. They could use synthetic extensions to add length to their hair or color their hair with an assortment of hair dyes and waxes. But nothing is as important as the products that help shoppers care for their hair in between styling. Check out 12 of our favorite hair care products that we know your customers will love!

Oil Treatment For instant shine and nourishment, recommend the One ‘N Only Argan Oil Treatment. This non-greasy, alcohol-free formula absorbs into the hair and reduces frizz, split ends and breakage. It smooths the cuticle, resulting in silky, conditioned hair.

Conditioning Gel When shoppers are looking for a hair gel that provides the hold and shine they need, they reach for the SoftsheenCarson Let’s Jam Shining & Conditioning Gel. Its emulsion technology provides the extra hold and shine customers love with a conditioning formula that provides up to three times less breakage. Best of all, there’s no wax, no flaking and no drying alcohol. 16

OTC Beauty Magazine July 2021


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