gram A u t u m n / W i n t e r collection 2010
S i x o b j e c t s o f l e at h e r , n y l o n , r u b b e r , c a n v a s , w o o l a n d s u e d e
T h a n k s t o : A r t - , D e s i g n D i r e c t i o n a n d s c u l p t u r e s : B u n n s k o g K a r c e n t i · www. b u n n s k o g k a r c e n t i . s e P h o t o g r a p h e r : V i n c e n t S k o g l u n d · www . v i n c e n t s k o g l u n d . c o m L o c at i o n : F i n e a r t i s t Pä r S t r ö m b e r g ’ s s t u d i o i n S t o c k h o l m , S w e d e n · www. p a r s t r o m b e r g . c o m
Gram is all about making sophisticated sneakers. We create shoes that fill the gap between sneakers and traditional shoes. Our roots lie in the Scandinavian design aestetic; design with clean lines and attention to details. Each model being unique in its own simplicity. The brand is centered around the concept of weight, with each shoe being named after its weight in grams. Leather, nylon, rubber, canvas, wool, suede — at Gram we love shoes. In particular shoes that you can wear at the office as well as on a night out.
Object 1: Shoe in corner
O b j e c t 2 : S h o e s w i t h s t r i n g s
Object 3: Shoe mobile
O b j e c t 4 : C l i m b i n g s h o e s
O b j e c t 5 : S h o e w h e e l
Object 6: Shoe carousel
379g
b l a c k w a x
g r e y s o f t s h e l l
383g
B l a c k w a x  offered with or without pile
d k g r e e n w a x
B l ac k n y lo n offered with or without pile
b l u e w o o l c h e c k
g r e y w o o l c h e c k
b l a c k p o l i d o l e at h e r
g r e y s o f t s h e l l (not in picture)
406g
b l a c k w a x q u i lt e d p i l e
g r e y w o o l c h e c k
b l ac k n y lo n p i l e
b l u e w o o l c h e c k
b l a c k w a x
420g
b l a c k w a x
d k g r e e n w a x
b l ac k n y lo n
b l u e w o o l c h e c k
g r e y s o f t s h e l l (not in picture)
b l a c k p o l i d o l e at h e r
g r e y w o o l c h e c k
345g
b l u e s u e d e
g r e y s u e d e
b l a c k s u e d e
g r e y m i n t s u e d e
380g
g r e y s u e d e
g r e y m i n t s u e d e
b l a c k s u e d e
b r o w n s u e d e
b l u e s u e d e
www. g r a m s t o r e . c o m info@gramstore.se