IMAGING DETROIT

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JAYNA ZWEIMAN impressions from a Los Angeles media consultant on the outside working in

My main charge at Imaging Detroit was to create and use social media and communication strategies to bring people to a park that only its neighbors knew for an unusual event that was dependent on participation. It was a multilateral effort of creating digital places and spaces, organizing dozens of hours of films and discourse jockey- led programming, and physically designing and building

Imaging Detroit that brought hundreds of people together one drizzly September weekend. The combination and play between different ways of approaching and reaching people was evident in the diversity of participants. From moving back and forth between pavilions some of the people I met were neighbors, a fireman, a DJ from Camaroon, a professor from New York, a person >>

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