WTCA NEWS

5 – 10 NOVEMBER 2021

The China International Import Expo (CIIE), the world’s largest import-themed expo, is taking place in Shanghai from 5th10th November 2021.

Following the successful participation in the past two years, the WTCA is partnering with WTC Shanghai to launch the 2021 WTCA CIIE program - an initiative to support World Trade Center Dublin members in expanding their global reach to the China marketplace.

World Trade Center Dublin Members have the exclusive opportunity to promote their company and products at the Expo, free of charge and no need to travel.

• The largest Import Expo in the world. • 500,000 professional visitors expected in 2021. • $70 billion worth of deals expected to be reached for purchases of goods and services.

How does it work?

• Your marketing material will be translated into Chinese and displayed at the World

Trade Center (WTC) booth at the Expo, managed by WTC Asia Pacific Regional

Office (WTC APRO). • The WTC APRO staff will familiarize themselves with your products and USPs to allow for face-to-face interaction at the booth with potential buyers on your behalf. • WTC APRO and WTC Shanghai will provide lead follow-up and assist with sample delivery to interested parties after the Expo. To avoid unnecessary expense, samples will only be requested when a qualified buyer has registered interest. • Your company marketing material will also be included in the official 2021 WTCA

CIIE booklet for online and offline distribution and your Products will be displayed on the CIIE Online Exhibition. • As an added benefit, all participating members will be promoted throughout local

Chinese business communities through our World Trade Centres in China: WTC

Shanghai, WTC Beijing, WTC Tianjin, WTC Xiamen, WTC Fujian, WTC Xia, WTC

Shenyang, WTC Qingdao.

How do I participate?

If you’d like to participate in this showcase opportunity to the Chinese market, please contact Tadhg Morris at tmorris@WTCDublin.ie, by 17th September 2021.