ABCC Economic Focus 24.01 - Spring '24 Edition

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ECONOMIC FOCUS ISSUE 3 NEW SERIES | Spring 2024 MAGAZINE OF THE ARAB BRITISH CHAMBER OF COMMERCE The Growth of AI in the Middle East Turn to page 46 Accelerating Towards the Future: Turn to page 33 ISSN: 2977-0815

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Contents 3rd Arab-British Economic Summit Report 04 ABES 2023 Report 14 Trade Expo 16 MoUs Signed ABCC Activities 18 First Premium Business Seminar 20 Connect & Grow in Dubai –business seminar with DMCC 22 ABCC Hosts Kuwait Ambassadorial Roundtable 24 New Trade Facilitation Platform launched 25 Spring Reception 26 Jordan’s Minister for Investment Visits ABCC for a Roundtable with UK Businesses 28 Ambassadorial RoundtableMauritania 29 Kuwait Investment Outreach ABCC Forthcoming Events 30 Inaugural WiMENA – Women in Sport Event 31 2nd ABES 2024 Sectorial EventSmart Cities & New Frontiers in AI 3rd ABES 2024 Sectorial EventFinance and E-commerce 32 4th ABES 2024 Sectorial Event Sustainability & Energy Innovation 33 4th Arab British Economic Summit 2024 Bridging Visions: Arab-British Pathways to Progress 34 Sponsorship Opportunities 35 ABCC Supports Halal Expo 2024 Focus Reports 36 Abu Dhabi Trade Hub 38 Doing Business in the UAE 42 Free Trade Agreement ABCC Membership 43 New Member Companies 44 ABCC Membership Options 46 Artificial Intelligence ABCC Member News 50 Navigating the Sustainability Landscape 52 UK’s New Visa Policies for GCC Nationals and Jordan 54 Visionary Artist Maya Schulz 58 UK Quarterly Economic Survey Q1 2024 General Enquiries Arab-British Chamber of Commerce 43 Upper Grosvenor Street London W1K 2NJ Tel: +44 (0) 20 7235 4363 | Web: www.abcc.org.uk Media No. 1841 Published May 2024 ©WPL Contract Publishing Ltd ABCC Editorial Team Abdeslam El-Idrissi Editor in Chief David Morgan Editor Email: d.morgan@abcc.org.uk Publisher Waltons Publications Ltd. 46 Heneage Road, Grimsby, North East Lincolnshire DN32 9ES Tel: 01472 359036 Email: admin@waltonspublications.com Web: waltonspublications.com Disclaimer Economic Focus is published for ABCC and is distributed without charge to Chamber members. All correspondence should be addressed to the Arab-British Chamber of Commerce. Views expressed in Economic Focus are not necessarily those of the ABCC. Reprinting in whole or part is forbidden except by permission. ©2024 Please note that submitting an article does not guarantee publication. While every effort is made to ensure the accuracy and reliability of material in this journal, WPL Contract Publishing Ltd and its agents can except no responsibility for the veracity of claims made by contributions in advertising or editorial content. WPL Contract Publishing and the ABCC cannot be held responsible for any inaccuracies in web or email links supplied to us. ARAB-BRITISH CHAMBER OF COMMERCE | 03 CONTENTS 20 04 46 32
To ensure you are seen in the next issue contact one of our Business Managers... The ABCC is dedicated to serving businesses whether they are located in the UK or operating from any Arab country. With decades of experience, the chamber offers expert advice on how to do business in the Arab markets. WHY JOIN THE ABCC? ECONOMIC FOCUS Spring 2024 The Growth of AI in the Middle East Turn to page 42 Accelerating Towards the Future: Turn to page 28 Wendy Chapman: wendy@wplcontractpublishing.com Sameh Metawea: sameh@wplcontractpublishing.com ISSN: 2977-0815
Mr Bandar Reda, ABCC Secretary General & CEO

Arab British Economic Summit 2023 –Sustaining an Emerging Vision

The Arab British Economic Summit (ABES), the ABCC’s flagship annual event, goes from strength to strength year on year. The 3rd edition of ABES held in November 2023 surpassed previous achievements in terms of record attendance, the topical nature of the issues under discussion and the level of engagement among participants. It was held under the all-embracing theme of Sustaining an Emerging Vision.

Mr Bandar Reda, ABCC Secretary General & CEO, and the Rt Hon Baroness Symons of Vernham Dean, ABCC Chairman, formally opened proceedings by warmly welcoming all the delegates.

In her opening remarks, Baroness Symons observed that it was tremendously encouraging to see so many people meeting together, including old and new friends, united in a common purpose. She believed that ABES 2023 would be an important platform for holding productive conversations and commended the Summit’s panels of speakers as a fine reflection of the current dynamism taking place across the Arab world. In welcoming all participants and thanking supporters, Mr Reda stressed the ambitions of the ABCC to expand the Summit and indicated a determination to hold more events in the coming year.

With an ambitious agenda encompassing cutting edge industries, digital innovation, Artificial Intelligence, sustainable tourism, prospects for new trade deals and looking forward to the COP28 deliberations in Dubai,

ABES 2023 hosted numerous insightful discussions around the core theme of building on the enduring partnership between the UK and Arab countries to achieve greater sustainability and prosperity for all.

The agenda concentrated on those sectors of the future that are leading the rapid transformation in the global economy while also fully reflecting the synergies that exist between the UK and the Arab economies.

Speaker after speaker expressed great optimism about the potential for closer UK-Arab engagement and productive collaboration going forward. Speeches were delivered by government ministers, leading business executives and heads of chambers of commerce, with a keynote address from the His Excellency Mr Ahmed Aboul Gheit, Secretary General of the League of Arab States, the Arab world’s chief diplomat, in the opening session of the Summit.

Delegates were inspired by the contributions of UK Government ministers, Lord Ahmad of Wimbledon, the Minister for the MENA and his colleague, Lord Dominic Johnson,

Minister for Investment, H E Mr Sameer Nass, President of the Union of Arab Chambers (UAB), Dr Khaled Hanafy, Secretary General, UAB, Mr Oliver Christian, H M Trade Commissioner for the MENA, Mr Tom Wintle, UK Lead Negotiator in the UK-GCC Free Trade Agreement talks, and Ms Shevaun Haviland, Director General of the British Chambers of Commerce, among others.

They were joined by more high level executives representing the ABCC’s membership who had grasped the opportunity offered by the Summit to share their expertise in the specific sectors where they excel such as healthcare, legal and financial services, food security, tourism and IT.

The ABCC takes pride in the fact that ABES23, like its predecessors, is able to bring together such a broad spectrum of talented and influential decision makers from across the UK and around the Arab world. ABES 2023 manifested a sharp vision of optimism about the enormous potential for strengthening Arab-British business relations in new emerging sectors. ABES 2023 showed very clearly that the ABCC is delivering on its core mission and that the organisation

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continues to be a pivotal point of contact for Arab and British businesses seeking to seize on the growing opportunities.

Headline Partner for the event, the KEZAD Group, was warmly thanked for its invaluable support, as were all the event sponsors and supporters. The cooperation received from the

chamber’s network proved essential to the Summit’s success and the invaluable support extended by the Arab Ambassadors in London to the work of the ABCC throughout the year was especially appreciated. Mr Mohamed Al Khadar Al Ahmed, CEO, Khalifa Economic Zones, KEZAD Group, described it as an honour to be a part of the Summit and

looked forward to the opportunities that it would open up to develop stronger partnerships between the UK private sector and Abu Dhabi.

The Summit hosted thoughtful speeches and fruitful panel discussions as well as informal meetings during networking break out sessions. The success reveals

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H E Mohamed Al Khadar Al Ahmed Lord Ahmad of Wimbledon

ABES 2023 Report

a sense of common purpose and shared vision of a productive, diverse, dynamic Anglo-Arab partnership. The overall message was that by working more closely together we can create countless rich mutual rewards.

On behalf of the UK government, Lord Ahmad of Wimbledon, began his remarks by congratulating the ABCC for all its work and indicated how British ministers viewed such meetings as profoundly important for building friendship and collaboration. Reflecting on current ongoing developments in the region, the minister alluded to his recent visits to the Middle East and meetings with Arab government officials.

The Minister commended the ABES agenda for addressing the key issues of AI, trade, health, security, climate change and access to finance. These represented the key challenges that the UK and Arab world had to face together, the minister said.

In what Baroness Symons described as an inspiring speech, Lord Ahmad concluded by stressing that the UKArab trade relationship was burgeoning as never before and cited several new projects such as the new visa piloted with Qatar, progress on the UK-GCC Free Trade talks and the potential to boost exports. “There is much more that we can do,” he declared.

n. Indicating that he had only recently taken up his post, Mr Christian wanted to highlight the priorities of his role as trade commissioner. These included efforts to break down trade barriers, continuing to pursue the growth in exports and secure a modern Free Trade Agreement between the UK and the GCC, which he believed would

In his opening speech, H E Mr Aboul Gheit, Secretary General, League of Arab States, stressed the importance of the event for enhancing economic cooperation. He called for an intensification of British investment in the region and described the deeprooted ties between the United Kingdom and the Arab countries as a valuable foundation for strengthening mutual cooperation, with new opportunities emerging after Brexit. He estimated that the value of bilateral trade volumes amounted to $57 billion by the end of 2021. With an eye to the unfolding conflict in the region, Mr Aboul Gheit spoke of the urgent need for peace as

a prerequisite for building an economy where trade could thrive and where there was confidence for investors. Mr Aboul Gheit said the purpose of the Summit was to facilitate closer trade and investment which he believed would benefit from achieving stability through a comprehensive, just peace.

Mr Oliver Christian, His Majesty’s Trade Commissioner for the Middle East and H M Consul General to Dubai, Department for Business & Trade, emphasised the importance of supporting companies as they do business and trade in the MENA region.

Alluding to the visits to the region that he had already made since taking up his post in August 2023, Mr Christian said that he had been immensely impressed by the hospitality received and by the sense of entrepreneurship across the region. He described the region’s “energy and drive” as palpable and believed that this sense of dynamism could be harnessed for the advantage of enabling the business partnership to thrive.

Mr Christian told delegates that the aim of the UK was to make it as easy as possible for companies to do business together and outlined the strategies adopted to facilitate this, including new business councils and removing trade barriers in different sectors such as food produce. He described the UK as a major investment hub and said that one priority of government was to see higher levels of inward investment.

H E Mr Sameer Nass, on behalf of the Union of Arab Chambers, began by commending the ABCC in hosting the international summit and expressed his support for the ABES 23 agenda which was addressing the key challenges facing humanity, comprising the economic challenges, environmental sustainability, developing renewables and achieving greater energy efficiency. These topics were not only vital for the future survival of life on earth, but also opened up the prospects of new opportunities for productive economic activity, he said. This agenda was fully aligned with the vision adopted by the Arab countries.

Mr Nass expressed his optimism that a positive outcome would soon be achieved in the UK-GCC FTA negotiation process and that this would give a tremendous boost to trade.

Just before the start of the first themed panel discussion, apologies were

delivered on behalf of the Bahrain Minister of Industry & Commerce, HE Mr Abdulla Bin Adel Fakhro, and HE Sheikh Khalifa Bin Jassim Al Thani, Chairman, Qatar Chamber of Commerce & Industry, both of whom were unable to attend. Sheikh Khalifa was honoured in his absence for all his support for the Chamber and for his efforts to promote better UK-Arab relations.

SESSION 1

Securing the future of water, food & health

This session was chaired by Dr Khaled Hanafy, Secretary General, Union of Arab Chambers, and consisted of a panel of experts drawn from ABCC member companies, namely Mr Quincy Quayson, Operations & Business Development Director, Liverpool City Region Freeport, Dr Chris Nonis, Chairman, Mackwoods Group and Dr Peter Thomas, Chief Clinical Information Officer and Director of Digital Development, Moorfields Private Eye Hospital.

Opening the discussion, Dr Hanafy spoke of the close interaction of these vital topics and suggested that a main priority was to build bridges between UK and Arab business, technology and trade. Strengthening the contacts would help meet the challenges posed by population growth and managing scarcity of resources such as water.

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SESSION 2

Evolution of banking, finance & insurance

This session was chaired by Mr Simon Penney, a former H M Trade Commissioner for the Middle East, who was now the Head of Middle East at Gemcorp Capital, an emerging markets focused asset management firm. Mr Penney had also recently joined the Board of Directors of the ABCC.

The high-powered speaker panel consisted of Ms Shevaun Haviland, Director General of the British Chambers of Commerce, Mr Jed Mrabet, President, Tunisian-British Chamber of Commerce, Ms Aleksandra Draskovic, Founder of Montenegro Properties Ltd, and Mr Hichem Maaouni, Managing Director, Bank of Africa United Kingdom Plc.

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Simon Penney
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SESSION 3

Growth of E-commerce, AI and UK-GCC Trade Agreement

This session was chaired by Mr Marco Forgione, Director General of the Institute of Export, and comprised a panel of senior speakers from the IT sector, education, consultancy and government. These were Mr Tim Wintle, chief negotiator for the Department for Business & Trade in the UK-GCC Free Trade Agreement talks, Mr Andrew Elia, Managing Partner, Arishi, Major General Paul Nanson CB CBE, London Strategy Centre, and Professor Dominic Palmer-Brown, British Institute of Technology.

Mr Forgione opened the session by drawing attention to research confirming how firms that are engaged in trade tend to be more innovative and successful than others. Updating the audience on progress made in the UKGCC trade talks, Mr Tom Wintle told delegates that the aim of the UK was to reach a “modern, progressive and ambitious agreement that really delivers for businesses.”

10 | ARAB-BRITISH CHAMBER OF COMMERCE ABES 2023 Report

COP28 and Sustainable Development

Chairing this session Mr Karim Fatehi MBE, interim CEO Of London Chamber of Commerce, introduced a panel comprised of Ms Patricia Yates, CEO, VisitBritain, Mr Khalid Al Marzooqi, Vice President, International Business Development, Kezad Group, Mr Rabih El Fadel, CEO, Zef Concepts & Phyla Earth, and Mr Nick Thurlow, MBS Green. The fact that both COP27 and COP28 were held in Arab countries showed that the Arab world was standing right at the centre of international efforts to build sustainable development in response to climate change as the world sought to meet the goals of the Paris Agreement.

Mr Fatehi stated that the UK was a global leader in driving forward the innovative technologies essential for responding effectively to meet the climate commitments and UK companies were collaborating with Arab partners to address these shared goals. The focus of the panel would be on exactly how we could achieve growth and prosperity as we pursued the climate challenges, he said.

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Session 5

Entrepreneurs of the Future

The final session, chaired by Lord Edward UdnyLister, consisted of a panel including Ms Lolade Onabolu, Senior Programme Director at the UK Home Office, Mr Ayman Al Awadi, Group Managing Director, The Corporate Group, Ms Julia Onslow-Cole, Partner, Fragomen and Ms Ayaa Gadad, Head of Business Development & Strategy, Alsahl Group Holding.

Lord Udny-Lister, who co-chairs the UAE-UK Business Council, opened by stating that entrepreneurs were critical to driving growth. Likewise, developing new entrepreneurs was vital for a successful economy. He listed the key factors that policy makers needed to consider in order to create an environment where entrepreneurship could thrive such as access to finance, appropriate legislation, startup policies, and giving encouragement to youth through education.

Concluding remarks

Closing the Summit, Mr Abdeslam El Idrissi, ABCC Deputy CEO, paid a warm tribute to all the speakers, sponsors and delegates, stating that ABES 2023 had enabled new friendships to be formed, new contacts made and provided a platform where valuable insights were shared. He stated that plans were already well under way for ABES 2024 which would be held in November 2024 at the same venue. He stated that this promises to be an even bigger event than ABES23 and urged people to register early, also to consider the various sponsorship options

and to join the Chamber’s membership. The MOU signed between the ABCC and the Libyan Business Council, witnessed by delegates, signalled growing opportunities for UK-Libya trade, Mr El-Idrissi said.

On behalf of the UK government, the final formal speech came from Lord Johnson of Lainston CBE, Minister for Investment, DBT. He paid tribute to the ABCC for all its work in the promotion of bilateral trade in a track record of almost 50 years. Lord Johnson thanked the ABCC’s CEO and chairman and also paid tribute to the Arab ambassadors in London for supporting the event which had succeeded in highlighting opportunities available through closer

UK-Arab cooperation. ABES23 showed the significant role that the ABCC in building a stronger Arab-British relationship. The minister outlined the ambitions of the UK to become a science and technology superpower and invited investors from the Arab states.

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Lord Udny-Lister Lord Johnson of Lainston CBE Abdeslam El Idrissi
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Trade Expo

Accompanying the Summit discussions, a trade expo saw member companies, embassies, chambers and government departments exhibiting their products and services, with over thirty exhibitors’ stands this year, many more than in previous years.

Those corporations exhibiting alongside the ABCC were joined by companies that work closely with the ABCC, such as Sterling Stamp and the London Strategy Centre, as well as the British Chambers of Commerce, the London Chamber of Commerce and Industry, and the Tripoli Chamber of Commerce. Embassies from Lebanon and Morocco were represented as was ABES headline partner, KEZAD Group, which took a prominently positioned stand. Most of the exhibitors were ABCC member companies: Arishi, The Corporate Group, Longulf UK, Fragomen, KIGG, Montenegro Properties, Moorfields Private Eye Hospital, Hyatt Regency, The Churchill, Euroflow Automation Limited, CSR Accreditation, TASIS, Zef

Concepts & Phyla Earth Ltd, Sheba Coffee, Innovative Efficient Solutions (IES) HSA Group, 60 Seconds App, Attache London, Presto, Business School London and Mackwoods Group.

The participation of many companies from a diverse range of industries and cutting edge innovative sectors illustrates the growing strength of the ABCC’s membership base and its ability to attract new corporations, large firms, smaller companies, long established entities and startups. There was a lively interest in the displays throughout the day, particularly during the coffee and lunch breaks.

The ABCC has produced a fuller report of ABES 2023 including details of all the contributions made during the sessions. This report can be downloaded from the ABCC website:

https://abcc.org.uk/wp-content/ uploads/2024/03/ReducedABES2023-REPORT-46-pagesLATEST.pdf

Please see other pages of this magazine for details of the forthcoming ABES 2024 and the various ways your company can become involved.

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The event hosted one of Britain’s largest private sector delegations from Libya allowing delegates to witness the signing of a formal agreement between the ABCC and Libyan Business Council which was designed to stimulate greater private sector collaboration and strengthen bilateral trade and investment.

Another agreement was signed during the Summit between the ABCC and the private firm, Hashmove, with a view to offering a more efficient B2B logistics platform to exporters.

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CEO and Deputy at Lancaster House for Launch of UK’s ETA

Mr Bandar Reda, ABCC Secretary General & CEO and Mr Abdeslam El-idrissi, Deputy CEO, joined distinguished guests at an event on 1 February hosted by the UK Home Secretary, The Rt Hon James Cleverly MP, at Lancaster House, Westminster, to mark the formal launch of the UK’s new Electronic Travel Authorisation (ETA) scheme for nationals of the GCC countries and Jordan.

Ambassadors from Kuwait, Jordan and Mauritania visit ABCC

His Excellency Mr Bader Mohammad Al-Awadi, Kuwait Ambassador (second left), H E Mr Samba BA, Mauritania Ambassador (left), H E Mr Manar Dabbas, Jordan Ambassador (right), with Mr Bandar Reda and Mr Abdeslam El Idrissi (back), visiting the ABCC on 17 April during a roundtable meeting on Kuwait.

Board Members Honoured Visit by Moroccan Chambers of Commerce

Two of the ABCC’s distinguished Board members, Mrs Haifa Al Kaylani OBE and Mr Simon Penney, CMG, received well deserved honours from His Majesty King Charles III in the New Year’s Honours List. Mrs Al Kaylani, President & Founder of the Arab International Women’s Forum (AIWF), was the recipient of an OBE for her services to “Women, Young People and to Cultural Relations between the UK and the countries of the Middle East and North Africa”.

Meanwhile, Mr Penney, former HM Trade Commissioner for the MENA, received a CMG for his services to “international trade and investment”.

The ABCC was delighted to welcome a delegation from the chambers of commerce from the Kingdom of Morocco representing the northern region to our Mayfair premises on 11 January.

The visitors were greeted by Mr Bandar Reda who chaired a discussion to explore areas of cooperation and to identify investment opportunities in sectors such as tourism, textiles and training.

The delegation visiting the Chamber consisted of Mr Yassine Arroud, President of the Moroccan Association of the Textile and Clothing industry (AMITH) and Mr Rachid Ouardighi, member of the Chamber of Commerce & Industry for Tanger, Tetouan and Al Hoceima (CCISTTA). In addition, Mr Abdel Hamid El Hsissen, Vice-President of the Chamber and other officials joined the discussion via Zoom.

ABCC Activities
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First Premium Business Seminar

The ABCC successfully hosted the first of its Premium Business Seminars at our Mayfair premises in the afternoon of 6 March. Platinum members were able to showcase their world-class expertise in education, IT, eco-projects, eye surgery and Gulf corporate services as they took part in the event, which was the first of its kind aimed exclusively at its Platinum members.

Delivering encouraging words of welcome, Mr Bandar Reda, ABCC Secretary General & CEO, spoke of his pride in the Chamber’s diverse membership and went on to formally launch the 4th Arab British Economic Summit, which he predicted would be even bigger and better than last year. Several speakers had already confirmed for the flagship event which is to be held in November at the same venue as last year.

A video of last November’s ABES2023 proceedings was screened for the very first time as Deputy CEO & Secretary General, Mr Abdeslam ElIdrissi, elaborated in further detail on the forthcoming Summit, which as he indicated offers exceptional opportunities for members in all categories and industries to become directly involved as speakers, sponsors and exhibitors, as well as signing up to attend as delegates. Mr El Idrissi appealed to non-members present to join the ABCC’s ranks to

Ms Chapka Othman
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Mr Andrew Elia Mr Ayman Al Awadhi

fully take up the opportunities that the chamber offers to assist their businesses in making successful inroads into the Arab markets.

Representatives from member companies were given the floor to deliver inspiring speeches at the premium business seminar and shared their stories of success. The speakers were:

Ms Chapka Othman, CEO of Cambridge

City Company, businesswoman from Iraq who was working to raise the standards of education and welfare for young people specifically within the Kurdistan region of Iraq. She wanted to cooperate more closely with UK education specialists to achieve greater success in these endeavours.

Mr Ayman Al Awadhi, Group Managing Director of The Corporate Group, who expounded the one-stop-shop professional services his company provides to assist with business setting up in the UAE as well as Saudi Arabia so that they can to meet their objectives across the Gulf. During his presentation, Mr Al Awadhi provided an update on the latest regulatory and legal developments in the UAE.

Mr Rabih El Fadel, CEO & Co-Founder of Phyla Earth, who shared his insights into his pioneering work in the area sustainability, where he has over 25 years’ experience. Through the company, Zef Concepts, he explained his work in shaping sustainable solutions across the built environment.

Mr Andrew Elia, Arishi, who described his activities to successfully implement high end software projects with clients in the MENA region many of which were top global brands. His company had established an office in Abu Dhabi in 2020 to support its Gulf based clients with technology solutions.

Professor Frank Larkin, senior consultant eye surgeon at Moorfields Eye Hospital and a professor of corneal diseases, shared his experience of working on corneal transplants and cataract

operations. He described Moorfields as offering the best treatment in the world for rare eye disease and for more common problems and looked forward to serving more clients from the Gulf and wider MENA region.

Over a hundred delegates had registered for the event which continued into the early evening with a networking social gathering.

ABCC Activities
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Mr Rabih El Fadel Professor Frank Larkin Mr Abdeslam El-Idrissi & Mr Bandar Reda

Connect & Grow in Dubai –business seminar with DMCC

The ABCC’s first major event of the year was an exceptionally successful business seminar held in cooperation with DMCC and the Embassy of the UAE in the UK at our premises on the evening of 23 January 2024. The meeting attracted around 250 senior business delegates and guests including diplomats and top executives.

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Lord Udny-Lister, UK Co-Chair of the UAE-UK Business Council Mr Bandar Reda, ABCC Secretary General & CEO Rt Hon Baroness Symons of Vernham Dean, ABCC Chairman, with Ms Khozama Al Saadi, Senior Manager, DMCC (in the centre)

The DMCC is a global trade powerhouse and an agency of the Government of Dubai.

Speakers and delegates were welcomed to the ABCC Mayfair premises by Mr Bandar Reda, Secretary General & CEO, who described it as an honour and privilege to host the DMCC.

The Rt Hon Baroness Symons of Vernham Dean, ABCC Chairman, interrupted her hectic parliamentary schedule, to deliver welcoming remarks where she lauded the excellent bilateral relations enjoyed by the UK and the UAE and looked forward to further improvements.

The high level discussion introduced the latest developments and opportunities available in the DMCC for commodities trading and doing business in the Gulf more generally. Keynote speaker was Mr Ahmed Bin Sulayem, the Executive Chairman and Chief Executive Officer of DMCC.

Mr Bin Sulayem was well placed to explain the attractions of DMCC having played a key role in driving its growth from a start-up of 28 member companies in 2003 to become the world’s leading free zone with a growing membership of over 21,000 companies representing 180 countries from all over the world and employing over 65,000 people.

He has overseen an exponential growth of the DMCC Free Zone master development in Jumeirah Lakes Towers (JLT), a 200-hectare business and residential community where over 100,000 people live and work in 87 towers. Mr Bin Sulayem is also overseeing DMCC’s latest real estate project, the Uptown Dubai district.

During the seminar, Mr Mansoor Almansoori, Head of Economic Affairs, at the UAE Embassy, delivered a briefing on business cooperation between the UK and the UAE looking forward to the completion of the UK-GCC Free Trade Agreement and

the stimulus that this would give to bilateral trade and investment flows.

Lord Udny-Lister, the UK Co-Chair of the UAE-UK Businwess Council, introduced the activities of the business council in strengthening business links and promoting innovation in trade and investment.

Ms Khozama Al Saadi, Senior Manager in Corporate Sales, Free Zone at DMCC, delivered a detailing breakdown of the various incentives and attractions available in the DMCC for investors and business operations. She described how DMCC can help businesses to achieve success in the market and its role in fostering strategic partnerships. The offer presented by DMCC attracted considerable interest from delegates.

The formal presentations concluded with a reception and networking.

For more on DMCC https://dmcc.ae/

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Mr Mansoor Almansoori, Head of Economic Affairs, at the UAE Embassy Mr Ahmed Bin Sulayem, Executive Chairman and CEO of DMCC

ABCC Hosts Kuwait Ambassadorial Roundtable

The ABCC was delighted to host an Ambassadorial Roundtable on 17 April 2024 focused on Kuwait chaired by Mr Bandar Reda, ABCC CEO & Secretary General, who welcomed His Excellency Mr Bader Mohammad Al-Awadi, the Ambassador of the State of Kuwait to lead a discussion on the latest commercial opportunities in his country. The discussion was held in the presence of H E Mr Manar Dabbas, the Ambassador of the Hashemite Kingdom of Jordan and H E Mr Samba BA, the Ambassador of the Islamic Republic of Mauritania, along with other diplomats and leading business executives.

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His Excellency Mr Bader Mohammad Al-Awadi, Kuwait Ambassador (second left), H E Mr Samba BA, Mauritania Ambassador (left), H E Mr Manar Dabbas, Jordan Ambassador (right), with Mr Bandar Reda and Mr Abdeslam El Idrissi (back).

During the meeting, which took place in the Boardroom at the ABCC’s Mayfair premises, the Kuwait Ambassador stressed the importance of the country’s Vision 2035 in driving forward the nation’s economic development based on the principles of sustainability and diversification.

The Ambassador stressed that the implementation of Kuwait’s vision was being led by the private sector and equal importance was given to the participation of domestic and foreign companies.

As an illustration of the huge scale of current opportunities presently on offer in Kuwait, the diplomat cited the high level of investment spending devoted to new infrastructure projects which in 2023 had reached $170 billion. Recently, he said, numerous mega projects in various sectors have been unveiled which are all available for investors.

The attentions of delegates were drawn in particular to the new Abdali economic zone which aims to become a “new gateway for international trade” in the northern region of Kuwait, the ambassador stated.

Following his presentation, Ambassador Bader Al-Awadhi answered numerous questions from delegates concerning a wide range of topics such as Kuwait’s legal transparency, the 100% business ownership, free repatriation of funds and the speed of setting up a new company in the country.

Delegates at the roundtable heard details of the modernisation of infrastructure and the importance Kuwait places on cooperation in diversifying its economy and finding new sources of revenue to achieve its future vision.

The Ambassador highlighted the support that is available to new investors from the relatively new public body, the Kuwait Direct Investment Promotion Agency, (KDIPA), which should be seen as the first point of contact for firms interested in doing business in Kuwait and availing themselves of the many opportunities.

The clear unambiguous message conveyed from the meeting was that Kuwait was holding its door open to UK firms who are actively encouraged to explore the country’s business landscape and that every support that they require to succeed in the market is available for them.

The event concluded with a reception where delegates were able to exchange opinions and establish contacts.

ABCC Activities ARAB-BRITISH CHAMBER OF COMMERCE | 23

New Trade Facilitation Platform launched

A new Trade Facilitation Platform (TFP) for global traders was launched by the ABCC at a meeting held in our Mayfair premises on Tuesday 23 April.

Making use of the TFP brings significant benefits in real-time Warehousing Services in the Middle East and the UK, allowing traders to seamlessly find and hire storage facilities, along with other value-added services like Marine Cargo, Pre- and Post-Inspection of Goods Quality, and Custom Clearance.

The launch meeting was opened and hosted by Mr Bandar Reda, ABCC Secretary General & CEO and chaired by Mr Abdeslam El Idrissi, ABCC Deputy CEO & Secretary General, with a panel of experts who developed the new service outlining its tangible benefits to businesses engaged in international trade.

The new facility is the outcome of a close collaboration between the ABCC, Hashmove and the London Strategy Centre, both of which are ABCC member companies.

In his presentation, Mr Mashary Osman, Head of International Trade Services, ABCC, described the launch of the facility as marking “a significant milestone for us as we unveil this groundbreaking platform in collaboration with our esteemed partners, Hashmove and London Strategy Centre.”

The Trade Facilitation Platform offers comprehensive solutions to global traders, he said, stressing that “the true measure of success lies not only in the technology we create but in the impact it has.”

The facility has been launched against the backdrop of unprecedented technological advancements and global economic challenges, he said.

“At its core, our platform is about connectivity—connecting businesses with opportunities, connecting service providers with customers, and ultimately, connecting people with prosperity. By leveraging cutting-edge technology and industry expertise, we have created a platform that streamlines trade processes, enhances efficiency, and unlocks new avenues for growth.

“This Platform has the potential to transform industries, create jobs, and drive economic prosperity. But its ultimate success will be determined by the value it delivers to our customers and the positive change it brings about,” Mr Osman told the meeting.

Details of the platform were further elaborated by Mr Sarfaraz Alam, Group CEO & Co-Founder, Hashmove, who stated, “The forthcoming Trade Facilitation Platform encompasses essential modules designed to optimize various aspects of international trade. Digital and Realtime Trade Documentation, for instance, simplifies paperwork by enabling electronic submission and processing of trade documents, enhancing efficiency while minimizing errors.

“Cargo Search and Booking Facilities streamline the process of locating available shipping options across sea, air, and ground transportation, facilitating

timely bookings and real-time tracking.

“Additionally, TFPs provide real-time Warehousing Services in the Middle East and the United Kingdom, allowing traders to seamlessly find and hire storage facilities, along with other value-added services like Marine Cargo, Pre and PostInspection of Goods Quality, and Custom Clearance. Collectively, these modules empower traders to navigate the entire trade process with confidence and ease. By consolidating these functionalities into a unified platform, TFPs promote transparency, reduce costs, and facilitate smoother trade transactions, ultimately fostering economic growth and nurturing trust among trading partners,” Mr Alam concluded.

For further details and to access the Trade Facilitation Platform contact:

24 | ARAB-BRITISH CHAMBER OF COMMERCE
ABCC Activities
Mr Sarfaraz Alam, Mr Mashary Osman and Mr Bandar Reda.

Spring Reception 2024

Many distinguished guests were welcomed to the Chamber’s Mayfair premises on the early evening of 24 April as the ABCC hosted its annual Spring Reception.

The Rt Hon Baroness Symons of Vernham Dean, ABCC Chairman, Mr Bandar Reda, ABCC Secretary General & CEO, and Mr Abdeslam El-idrissi, Deputy CEO & Secretary General, welcomed and greeted the guests who were drawn from the worlds of business, the diplomatic sphere and public life. Members of the ABCC Board of Directors and senior staff members also attended.

Several diplomats were present including the Ambassador of Lebanon, H E Mr Rami Mortada and the Ambassador of Tunisia, H E Mr Yassine El Oued, along with former UK Chancellor of the Exchequer, Rt Hon Kwasi Kwarteng MP. Representatives of member companies of the ABCC and their guests joined us for the very well attended high level networking evening which proved to be most successful and highly enjoyable.

During the evening, ABCC Platinum Member, Mackwoods Tea, displayed various samples of its fine tea products which were offered to attendees.

ARAB-BRITISH CHAMBER OF COMMERCE | 25
ABCC Activities
Rt Hon Baroness Symons of Vernham Dean, (centre and from left) Mr Bandar Reda, former UK Chancellor of the Exchequer, Rt Hon Kwasi Kwarteng MP, Mr Abdeslam El-idrissi, the Ambassador of Lebanon, H E Mr Rami Mortada, Sir Nadhmi Auchi and the Ambassador of Tunisia, H E Mr Yassine El Oued.

Jordan’s Minister for Investment Visits ABCC for a Roundtable with UK Businesses

The ABCC on the morning of 30 April 2024 was honoured to host Her Excellency Ms Kholoud M Saqqaf, Jordan’s Minister for Investment, for a ministerial roundtable on new investment opportunities in the Kingdom and its latest plans to attract more investors with the aim of strengthening its economic prospects.

The roundtable meeting was held in cooperation with the Ministry of Investment and the Embassy of the Hashemite Kingdom of Jordan in London.

Speaking to a gathering of business executives, investors and consultants in the Board room at the ABCC’s Mayfair premises, the Minister delivered a comprehensive survey of the key investment opportunities in priority sectors and tangible projects that have been identified as offering the most attractive investment options.

The discussion chaired by Rt Hon Baroness Symons of Vernham Dean, ABCC Chairman, took place with the participation of Mr Bandar Reda, ABCC CEO & Secretary General and Mr Abdeslam El-Idrissi, ABCC Deputy CEO & Secretary General.

The Minister was joined by H E Mr Manar Dabbas, the Ambassador of Jordan to the UK, and a team of officials from her ministry and the embassy.

H E Ms Saqqaf said that the country’s priority sectors included ICT, tourism, healthcare and mining, among others.

She explained the numerous attractions of the Kingdom such as its stability, strategic location, transparent legal environment and various incentives. The Minister informed delegates that Jordan had embarked on an ambitious Economic Modernisation Vision 2033 and was inviting UK partners to participate in its implementation to enable the Kingdom to meet its target of achieving an annual 5.5% GDP growth.

26 | ARAB-BRITISH CHAMBER OF COMMERCE
ABCC Activities
Jordan’s Minister for Investment, H E Ms Kholoud M Saqqaf, with Rt Hon Baroness Symons, Ambassador H E Mr Manar Dabbas, Mr Abdeslam El-Idrissi and Mr Bandar Reda.

She described the close friendship of the UK and Jordan as providing a strong basis for future cooperation.

She stated that Jordan was seeking to attract around $43 billion in foreign investment and had adopted serious reforms to achieve this such as introducing a new Investment Environment Law which put foreign investors on an equal footing with their domestic counterparts.

A first point of contact for anyone seeking details about the opportunities in Jordan would be to consult the website of Invest Jordan, Invest.jo to find all the latest information they require about the legal framework, various incentives, exemptions and news projects.

The Minister indicated that she welcomed all serious enquiries and also remarked that officials at the Jordanian Embassy would be more than keen to assist, a point reiterated by H E the Ambassador.

The minister’s presentation was followed by questions, a wider discussion and ended with networking.

Describing the discussion as very productive and encouraging, Rt Hon Baroness Symons shared her personal observations of visits to Jordan which she described as a great country and a true friend of the UK.

ARAB-BRITISH CHAMBER OF COMMERCE | 27 ABCC Activities

Ambassadorial Roundtable on Mauritania

On the morning of 9 May 2024, the ABCC was delighted to host an Ambassadorial Roundtable on Mauritania where the esteemed guest speaker was His Excellency Mr B A Samba, Ambassador of the Islamic Republic of Mauritania to the UK, who delivered a detailed presentation on the growing economic opportunities in his country.

The very well attended meeting, held in the Boardroom of the Chamber’s Mayfair premises, was chaired by Rt Hon Baroness Symons of Vernham Dean, ABCC Chairman, and attracted an audience of potential investors, leading executives, consultants, media professionals, diplomats and politicians from the ABCC’s membership and beyond. The discussion took place in the presence of Mr Bandar Reda, ABCC Secretary General & CEO, and Mr Abdeslam El-Idrissi, ABCC Deputy CEO & Secretary General.

Prior to handing over to the Ambassador to lead the discussion, Rt Hon Baroness Symons remarked on the key attractions of Mauritania in terms of mining, agriculture, fishing and renewable energy.

She also highlighted the Northwest African country’s growing importance as a source for LNG and the commercial potential of mineral mining following recent reported discoveries of uranium deposits.

The chairman stressed the purpose of the roundtable was to consider how the UK can help support sustainable development and growth in Mauritania.

His Excellency began by mentioning how he was newly installed in post and was keen to develop stronger links with the British business sector.

He proceeded to give a brief overview of key facts about Mauritania, touching on its strategic location in Africa, its population of 4.6 million and size of approximately 1.03 million km2.

The Ambassador stated that the country was rich in mineral resources which presented growing investment potential along with other opportunities in areas such as oil and gas, renewable energy, power generation and transmission.

He outlined details of the legal framework for investors and the incentives available including 100%

foreign ownership, equal treatment of foreign and domestic entities, exemptions on customs duties and the lack of restrictions in most areas apart from defence and security.

H E Mr Samba went into more detail on each sector highlighting numerous promising projects that were open to investment and partnership with the UK. Answering questions from delegates, His Excellency indicated his determination to ensure that his country was firmly on the map as far as UK investors were concerned.

The ambassador thanked the ABCC for providing him with the opportunity to promote his country’s potential and looked forward to future collaborating with the chamber.

ABCC Activities
28 | ARAB-BRITISH CHAMBER OF COMMERCE

Kuwait Investment Outreach

A celebration of 125 years of UK-Kuwait partnership in London

This year, 2024, marks the 125th anniversary of UK-Kuwait diplomatic relations and the 70th anniversary of the Kuwait Investment Office (KIO) in London.

To mark this development, Kuwait Investment Outreach was organized by TBY, the Kuwait Ministry of Foreign Affairs, KDIPA, and the UK Department for Business and Trade.

The event was an occasion to celebrate historical trade success and shape future collaborations in the key areas of innovation and economic development. The gathering also sought to foster discussions on tech-driven economic strategies and partnerships that will benefit Kuwait and the UK going forward.

The event, which took place on March 5 at The Peninsula Hotel in London, was attended by over 120 top-tier government representatives and business leaders from both economies. Representatives of both the private and public sectors gathered to explore new avenues for investment, particularly in emerging sectors that promise mutual growth and prosperity.

HE Dr. Anwar Ali Al-Muthaf, Minister of Finance and Minister of State for Economic and Investment Affairs of Kuwait, delivered the opening remarks outlining various channels for improvement, emphasizing the need for strategic investments and economic reforms, followed by the keynote speech by Lord (Tariq) Ahmad of Wimbledon, Minister of State (Middle East, North Africa, South Asia, United Nations, and the Commonwealth), who reflected on the UK’s commitment to global peace and stability, enriching

the dialogue on the future of KuwaitUK bilateral relations. Abdulwahab Al Rushood, Acting Group CEO of Kuwait Finance House (KFH), and Abdulrazzaq T. Razooqi, Senior VP of Advisory and M&A at Kuwait Financial Centre (Markaz), also delivered insightful speeches at the event. Al Rushood focused on innovative banking solutions and their impact on economic growth, while Razooqi delved into strategic investment approaches and M&A trends shaping the region’s financial landscape. Their expertise offered valuable perspectives on advancing Kuwait’s financial sector.

During the event, there were also three panel discussions. The first addressed finance and investments, highlighting key investment opportunities and financial strategies. The second panel analyzed UKKuwait ties from a diplomatic perspective, while the third and final panel explored areas of Technological Advancement and Digital Innovation, shedding light on the critical role of technology in shaping future economic landscapes. Panelists included: Sheikh Ahmad Al Duaij Al Sabah, Chairman of the Kuwait Banking Association (KBA) and Chairman

of the Commercial Bank of Kuwait; Faisal Sarkhou, CEO, Kamco Invest; Alderman Alastair King, Founder and Chairman, Naisbitt King Asset Management Limited; Joanna Mobed, Co-Head, Global Origination, UK Export Finance; Lord Dominic Johnson, Minister of State, DBT; HE Sadiq Marafi M. Marafi, Assistant Deputy of Foreign Affairs & Minister for European Affairs; HE Bader Al-Awadi, Kuwait Ambassador to UK; HE Belinda Lewis, UK Ambassador to Kuwait; Esam Alkheshnam, CEO, KNet; Robert Barnes, Co-CEO, BPX Digital Securities Exchange; David Rutter, CEO, R3; and Juliette Wilcox, Cyber Security Ambassador for UK Defense and Security Exports, Department for Business and Trade. These discussions aimed at forging pathways for collaborative growth and innovation.

The event was promoted by KDIPA and organized by TBY, with the support of KBA, KFH, Kamco Invest, Zain, and Kuwait Finance Center – Markaz.

Mr Abdeslam El-Idrissi, ABCC Deputy CEO & Secretary General, participated and represented the Chamber at the high level event.

Kuwait Investment
ARAB-BRITISH CHAMBER OF COMMERCE | 29

Inaugural WiMENA –Women in Sport Event

THURSDAY, JUNE 06, 2024 (8.00 AM - 5:00 PM) (GMT+1)

Stamford Bridge - Chelsea Football Club, Fulham Road, England, United Kingdom

The Arab British Chamber of Commerce is delighted to announce its partnership with WiMENA (Women in the Middle East and North Africa) on this important special one-day event.

The aim of the event is to encourage women as individuals and business leaders to access the growing commercial opportunities in the sports industry.

WHY ATTEND?

– Gain an insight into the strategies for fostering gender equality in the GCC

– Exchange knowledge and skills while networking with your peers, mentors and experts who share your passion for women’s empowerment in the sports sector

– Learn from the experiences of renowned women who have broken barriers in the sporting industry as athletes, coaches, brand managers or agents of change

– Network to build business relations to benefit commercial opportunities.

PROGRAMME

The one-day symposium will cover:

• Increasing women’s access to sports

• Sport as a messenger of gender equality

• Leading from the front – sporting role models

• Securing sponsorship

• Talent development

• Emotional and mental wellbeing

• Sport and the technology sector

• Commercial opportunities

• Country focus – Saudi Arabia

THE VENUE

Chelsea FC will be the host venue for the event.

The iconic Chelsea Football Club at Stamford Bridge, London, has seen many sporting and footballing firsts. The current Chelsea Women’s Football Team is setting the standards for women’s football in the UK and around the world.

HOW TO ATTEND

Early bird tickets are currently available. Discounts for ABCC members.

General Admission: £200

Early Bird: £175

ABCC Members: £150

https://abcc.glueup.com/ event/wimena-102025/?pk_ campaign=widget-event-list

ABCC Events 30 | ARAB-BRITISH CHAMBER OF COMMERCE

2nd ABES 2024 Sectorial Event

Smart Cities & New Frontiers in AI

WEDNESDAY, JUNE 12, 2024 (3:00 PM - 6:00 PM) (GMT+1)

LONDON

In this session, a panel of experts will examine exciting opportunities accelerated by AI, trends in real estate investment and the growth

of smart cities; highlighting latest innovations reshaping the economic landscape, including cutting edge tech, new gadgets, 3-D printing; as

3rd ABES 2024 Sectorial Event

well as the impact of digitisation on trade processes, combating risks and policy responses to protect data.

Finance & E-Commerce

WEDNESDAY, JULY 24, 2024 (3:00 PM - 6:00 PM) (GMT+1)

LONDON

The session will explore the rapid transformation of banking and financial services under the impact of AI, with the continued growth in fintech and e-commerce.

Speakers will outline the ongoing innovations in digital technology that offer new opportunities for widening access to banking services; how e-commerce is flourishing in areas

like retail, insurance and marketing and how a rapid growth in online transactions has led to the adoption of new measures that ensure consumer protection.

ABCC Events ARAB-BRITISH CHAMBER OF COMMERCE | 31

4th ABES 2024 Sectorial Event

Sustainability & Energy Innovation

WEDNESDAY, SEPTEMBER 11, 2024 (15:00 - 18:00) (GMT+1)

LONDON

In the run up to the 4th Arab British Economic Summit 2024 , the ABCC will be holding a series of Forums on dedicated topics that will feature in the full summit programme.

During this event, we will be holding

a session that will address clean and cost efficient energy sources, energy recovery from industrial and domestic waste, sustainable projects, the circular economy in the sector, improved efficiency to reduce emissions through increased

investments in renewables and smart grids that harness the latest technologies.

Join us for what promises to be a unique business networking experience.

ABCC Events 32 | ARAB-BRITISH CHAMBER OF COMMERCE

4th Arab British Economic Summit 2024

Bridging Visions: Arab-British Pathways to Progress

MONDAY, NOVEMBER 25, 2024 (08:00 - 18:30) (GMT+0)

LONDON

As part of our ongoing activities to nurture collaboration between the United Kingdom and the Arab World, the Arab-British Chamber of Commerce is pleased to invite you to its flagship event of the year, the 4th Arab British Economic Summit 2024.

The Summit, under the banner of ‘Bridging Visions’, will highlight the strategic UK-Arab partnership with an emphasis on the widening scope of cooperation within various sectors and industries. The event will seek to identify practical initiatives that can strengthen

transnational trade ties and bilateral investment flows in the post-pandemic, post-Brexit low-carbon economy.

Discussion will concentrate on sustainable tourism, e-commerce, franchising, as well as the banking and financial industry. This high-level event will bring together government officials, senior executives, thought leaders and decision-makers from across the UK and the Arab world to share their ideas and debate the diverse trade and investment opportunities that are emerging in the new technology-based industries.

ABES 2023

The 3rd Arab British Economic Summit (ABES 2023) took place very successfully on 20 November 2023 with a record number of delegates in attendance.

The Summit, held under the overarching theme of “Sustaining an Emerging Vision,” hosted a series of sessions on diverse topics, including water, food security, healthcare and tourism, and the evolution of banking, finance and insurance.

ABES 2024 ARAB-BRITISH CHAMBER OF COMMERCE | 33

Sponsorship Opportunities

The Arab British Chamber of Commerce has long been the platform of choice for both British and Arab businesses and is strategically placed to help firms meet and expand their networks. A trusted champion of the Arab-British partnership and an influential voice for business within the UK and Arab World, the ABCC is the organiser of the 4th Arab British Economic Summit 2024 (ABES2024).

What ABES offers you.

Networking

ABES 2024, the ABCC’s annual flagship event, will once again bring together senior government officials, ministers, diplomats, executives, investors and decision makers in the business sector. We anticipate 900- 1,000 delegates and participants based on past event successes.

Branding Awareness

Maximise your company’s brand recognition with our packages designed to provide effective exposure and awareness. ABES 2024 will provide your brand with targeted visibility in the months leading up to the event, on the day of the event itself as well as afterwards.

Promotion

By choosing to become a sponsor or an exhibitor you will be able to take advantage of the extensive publicity campaign in the British and Arab media during the run up to ABES 2024, along with exposure for your business when all delegates gather on the day of the Summit.

Attractive Options to Suit Your Business

• SUMMIT HEADLINE SPONSOR

• Strategic Sponsor

• Gold Sponsor

• Silver Sponsor

• Session Sponsor

• Lunch & coffee break Sponsor

• Closing reception Sponsor

• Exhibit at ABES2024

Contact us

For more details of the attractive sponsorship packages that are available see https://abcc.glueup.com/event/4th-arab-british-economic-summit-2024-93156/sponsorship-packages.html

ABES 2024
34 | ARAB-BRITISH CHAMBER OF COMMERCE

ABCC Supports HALAL EXPO 2024

The Arab British Chamber of Commerce is delighted to be supporting Halal Expo Manchester 2024 that will be taking place on 16th, 17th & 18th August 2024 at the home of Manchester United FC, Old Trafford Stadium.

As the only Chamber of Commerce in the UK exclusively devoted to trade with all the Arab states, the ABCC works tirelessly to play our part in ensuring that businesses around the country and in all sectors can make the most of the opportunities to trade, invest and grow in collaboration with our Arab partners. Halal Expo Manchester provides a platform for businesses from a wide variety of sectors to promote their products and make valuable B2B connections which will support them in meeting their objectives in the dynamic MENA markets and beyond. The ABCC is very pleased to endorse the forthcoming Expo and we look forward to working in partnership with the organisers to enhance the export opportunities in the important rapidly expanding halal industry.

Halal Expo 2024 ARAB-BRITISH CHAMBER OF COMMERCE | 35
For more information visit www.halalexpomanchester.com/ enquiries@halalexpomanchester.com EVENT ADDRESS Old Trafford Stadium, Sir Matt Busby Way, Old Trafford, Manchester M16 0SZ EVENT DATES 16, 17 & 18 Aug 2024 10am - 6pm SUPPORTED BY THE Department for Business and Trade AND Greater Manchester Chamber of Commerce

Abu Dhabi Trade and Industrial Hub of the Future

The role of Abu Dhabi as a trading and industrial hub of the future was brought into focus during the exclusive business seminar and networking event held at the Carlton Tower Jumeirah, Knightsbridge, London, on the morning of 5 March 2024.

The event marked a special gathering of business executives organised by the ABCC in collaboration with the Embassy of the UAE and with KEZAD Group.

The breakfast event welcomed a high-level delegation of executives from KEZAD Group, which is part of Abu Dhabi Ports, who are leaders in the dynamic economic transformation of the emirate, and which is making an impact right across the UAE and in the wider Gulf region.

His Excellency Mr Mansoor Abulhoul, Ambassador of the United Arab Emirates to the UK, formally opened the proceedings and shared with delegates his own impressions of the enormous transformation that had taken place in Abu Dhabi over the past 40 years.

Indeed, the UAE had become a global powerhouse in less than a lifetime, the Ambassador stated, and pointed to the key pillars of its success in its prime location as a gateway to East and West which had been coupled with its clear vision of creating a balanced economy that reduces dependency on oil revenues.

The Ambassador described the UAE’s economy as open to everyone and paid tribute to KEZAD for being right at the centre of this transformation.

The meeting had been called to showcase to British executives the opportunities available to them in taking advantage of the facilities on offer from KEZAD whose free zones and infrastructure in Abu Dhabi is right at the heart of the vital trade flows between Europe, Asia and Africa.

In her welcoming remarks, ABCC Chairman, Rt Hon Baroness Symons described so many people gathered together at the event as “incredibly encouraging” as they were all focused on a “common purpose of developing closer business relations and taking advantage of the emerging opportunities”.

36 | ARAB-BRITISH CHAMBER OF COMMERCE Abu Dhabi Trade Hub

The meeting continued the constructive collaboration established between the ABCC and KEZAD Group last in evidence at the Arab British Economic Summit 2023 when KEZAD was the headline partner. Baroness Symons paid tribute to KEZAD for its invaluable contribution towards the success of the Summit.

The ABCC Chairman, who chaired the panel discussions at the meeting, reminded delegates that their deliberations were being held against the backdrop ongoing talks between the UK and the GCC towards a new Free Trade Agreement and mentioned that it was only the previous week that Abu Dhabi had hosted a ministerial session where a roadmap for fulfilling the mutually beneficial requirements was on the agenda.

“These talks appear to be progressing remarkably well, and we look forward to their completion which will lay the basis for closer and deeper commercial collaboration between our countries,” Baroness Symons stated.

Prospects for the partnership between Britain and the Gulf as having rarely been better, she said.

In his opening remarks, Mr Bandar Reda, ABCC Secretary General & CEO, expressed thanks to His Excellency the UAE Ambassador for his continued support for the work of the Chamber and also thanked the UK Department for Business & Trade for its cooperation with the ABCC on this and other events.

During the meeting top executives from KEZAD headed by CEO Mr Mohamed Al Khadar Al Ahmed outlined the expanding opportunities that can open up for businesses of all sizes in choosing to locate in Abu Dhabi and make use of KEZAD’s business facilities.

Abu Dhabi has been channelling substantial investment into building up its superb cutting edge infrastructure to provide all that trading companies, exporters and other businesses require to fulfil their ambitions.

The presentations from Mr Mohamed Al Khadar Al Ahmed and his colleagues outlined in great detail how KEZAD Group was leading the field with its integrated trade, logistics and free zones and explained exactly what was on offer for businesses of all sizes, whether startups, SMEs or larger corporates.

Expert insights were shared by Mr Khalid Al Marzooqi, VP, International Business Development for KEZAD Group and Ms Jameela Ahli, Director of Commercial & Business Development, KEZAD, who highlighted the attractions of doing business within KEZAD’s customised facilities.

Presentations were also made by Mr Khalifa Al Mahmoud, Head of Europe & MENA Operations at the Abu Dhabi Investment Office (ADIO), Mr Philip Harwood, Regional Investment Director for Middle East, DBT, and Mr Saleh Shahrestani, Founder Chairman of Metal Park, a specialist free zone located at KEZAD.

Mr Reda pledged the ABCC’s continued support for businesses engaged in the Gulf and wider Arab markets.

The ABCC was proud to support KEZAD’s endeavours once again at this meeting which was judged to have been highly successful.

The formal presentations ended with networking over breakfast with opportunities for one-to-one meetings.

Abu Dhabi Trade Hub
ARAB-BRITISH CHAMBER OF COMMERCE | 37

Doing Business in the UAE

The UAE’s Dynamic Business Landscape: A Strategic and Visionary Transformation

For decades, business leaders have been enticed by prospects in the Middle East market. Among the Middle Eastern nations, the UAE has carved out a distinct allure, establishing itself as a magnet for global businesses. Its geographical location, as a gateway between the East and the West, kick-started the UAE’s journey to become a leading global trade hub. Today the UAE has grown to be a far more diverse economy than ever before with industries such as green energy, technology, manufacturing, pharmaceuticals, finance, healthcare and real estate.

While attractive tax policies and the possibility of 100% ownership of a business attracts entrepreneurs to the UAE, it is the innovative and visionary approach of the leadership that has made the UAE significantly different from the rest of the region.

Let us take some examples of the formidably ambitious targets that the country sets for itself and having done so overachieves them with pure passion and a commitment towards a common cause.

Non-Oil Trade: Surpassing Boundaries

In 2023 the UAE’s non-oil foreign trade in goods and services reached a new level of AED 3.5 trillion, despite the

global decline in international trade. With ambitious goals to be established as a top three urban economy in the world, the UAE is now working towards a trade target of achieving AED25.6tn ($7tn) within the next ten years. This systematic approach to positive change has shown results every time.

FATF’s ‘Grey List’: A Swift and Strategic Exit

A recent and particularly noteworthy example is the endeavour to exit FATF’s ‘grey list.’ Let’s pause for a moment and delve into what exactly FATF is, and what being on its grey list entails.

The Financial Action Task Force (FATF) is a global inter-governmental money laundering and terrorist financing

watchdog, founded in 1989 on the initiative of the G7. If the FATF designates a jurisdiction or country for heightened monitoring, it signifies that the country has pledged to address the strategic deficiencies identified by the FATF, within agreed upon, expedited timeframes. Consequently, the country becomes subject to enhanced scrutiny and monitoring. This list is often referred to as the grey list. To get off the grey list, a majority of the FATF’s members must vote that the country has made sufficient progress since the evaluation period began.

The UAE was added to the FATF’s grey list in March 2022. After less than 2 years, in February 2024, it completed all 15 recommendations set out by the Financial Action Task Force and

38 | ARAB-BRITISH CHAMBER OF COMMERCE

Doing Business in the UAE

was commended by the task force for efforts in combatting money laundering and terrorism financing. This swift exit has garnered praise from international financial institutions and businesses alike, establishing the UAE as a more secure destination for ethical transactions and business operations.

Taking Centre Stage in Technology, Sustainability, Space Race and more

Beyond trade and finance, the UAE’s visionary leaders have propelled the nation onto the centre stage of global initiatives. The UAE has been at the centre of sustainability with COP28 and multiple other green energy projects; and has boldly ventured into the space race, with projects like the Mars Mission capturing international attention.

The UAE is also at the forefront of the AI drive as well, with its plans to become a global AI hub by 2031. From use of smart city technologies to emerging as an AI hub, the nation’s commitment to scientific progress and technological innovation stands out. Additionally, the UAE has demonstrated excellence in sectors such as healthcare and manufacturing.

A Regional Hub for Global Companies

Over 90% of the leading CEOs in the MENA region from global companies choose the UAE as their base, and the majority of Forbes Global 2000 Companies have established offices in the country. The government’s commendable initiative to align its working week with the global standard (Monday-Friday) has further enhanced its attractiveness for the global business community. With amicable relations with neighboring countries and seamless travel within the GCC nations for residents holding most passports, the UAE has evolved into an ideal destination for establishing a business hub that caters to the entire GCC region.

What does all this mean for businesses entering the UAE?

Strategic business-friendly policies in the UAE create an environment where businesses can flourish, innovate, and expand. For companies seeking entry into the UAE, these factors present a unique opportunity to be part of a dynamic and forward-looking business landscape. In addition, the UAE offers geographical connectivity, political stability, safety, high living standards, and a technologically innovative business environment.

However, there is a flipside to all this! If your company is contemplating entering the UAE, the favourable environment the country provides might blind you to potential challenges. As consultants guiding businesses in establishing their presence in the region, we consistently emphasize the importance of understanding the appropriate business structure, selecting the right free zone jurisdiction, obtaining the correct licensing, establishing suitable partnerships, and conducting a comprehensive study of competition and local laws.

If all the above are done right, there will be no stopping your business from growing and expanding in the region.

The Corporate Group is a Platinum member of the ABCC and the writer was a speaker at our first premium business seminar on 6 March.

For more on The Corporate Group see the company website:

https://thecorporategroup.ae/

ARAB-BRITISH CHAMBER OF COMMERCE | 39
3

Doing Business in the UAE

Top Reasons for Doing Business in the UAE

The United Arab Emirates has for many years been an ideal destination for starting a new business or expanding an existing one. According to the latest World Bank’s Ease of Doing Business Index, the UAE is ranked at the 16th position among the top 190 global economies. In this article, we will be looking at some top reasons why the UAE is a considerable destination for doing business.

Tax incentives

Since 2018, the UAE has introduced Value Added Tax (VAT), requiring registration for businesses and individuals with annual turnovers exceeding AED 375,000 (USD 102,000).

Businesses with turnovers of over AED 187,500 (USD 51,000) can voluntarily register.

The standard VAT rate is 5%, with some exceptions at 0%.

In 2023, the Federal Tax Authority also implemented a corporate tax in the UAE https://cbs-uae.ae/corporate-tax-inuae/, with a standard rate of 9%.

Corporate tax is applied to company profits based on international accounting standards and doesn’t apply to certain income sources. Entities can obtain a Tax Residency Certificate from the Federal Tax Authority to prevent double taxation in the UAE.

100% Ownership Rights

As of June 1, 2021, new legislation permits foreign business individuals to fully own local companies in various sectors across the UAE, such as in agriculture, the arts, construction, education, healthcare, hospitality, professional services, transportation, and more.

The necessity for a local service agent or partner is now limited to specific

activities. Alternatively, foreign investors can maintain complete ownership by registering their businesses in free zones, where local partnership is also unnecessary.

Stable Economy

In 2022, the UAE topped the Global Entrepreneurship Index, establishing itself as the premier destination for starting a business. Its economy thrives on key sectors like manufacturing, tourism, real estate, construction, and transportation.

With consistently low inflation rates, the UAE boasted the world’s lowest at 5.5% from January to September 2022. As of July 2023, its inflation remained low at 3.05%, far lower than the EU’s 7.1%, for instance.

This stability fosters increased investment, ensuring economic robustness and offers abundant opportunities for entrepreneurs.

Stable Political Environment

The UAE has been recognised by the BTI Transformation Index for its high level of political stability, which offers a conducive environment for entrepreneurs and investors to confidently plan their long-term strategies.

The country’s emphasis on transparent policies not only cultivates trust among its citizens and foreign investors but it also assists in curbing corruption and promoting fairness in business operations.

Favourable Geographical Location

The UAE, strategically located between Europe, Asia, and Africa, serves as a prime hub for global business activities due to its proximity to the major markets in Africa and Eurasia. With numerous ports and airports seamlessly connected to key international transport centres, the UAE facilitates the efficient delivery of goods worldwide.

Conclusion

The UAE, particularly the Emirate of Dubai, is highly regarded for business startups. It offers several advantages such as zero VAT on specific goods and services, with a low standard VAT rate of only 5%. Foreign entrepreneurs enjoy the ability to own 100% of local company capital, repatriate profits, access favourable credit, and receive government support. Additionally, the country boasts a stable banking system and efficient international settlements, which all adds up to making it an ideal location for business ventures.

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Update on the UK-GCC Free Trade Agreement

The United Kingdom and the countries of the Gulf Cooperation Council (namely Bahrain, Kuwait, Oman, Saudi Arabia, the UAE and Qatar) have been embarking on an ambitious exercise to enter into a free trade agreement (FTA) between each other.

Negotiations have been ongoing, and the sixth round of negotiations took place earlier in the year. Discussions are advanced between both sides and a draft treaty text has been shared. We understand that technical discussions were held across 21 policy areas over 30 sessions.

An FTA will be a substantial economic opportunity for all and a significant moment in the UK-GCC relationship. Total trade was worth an estimated £59 billion according to latest figures and with the advent of an FTA, this is likely to grow.

The UK Department of Business Trade (DBT) has been working tirelessly in trying to agree a deal which will be in the best interests of the British people and the UK economy. In trying to understand the issues and needs of UK businesses, the DBT has been holding a series of roundtable discussions with various businesses in the UK, including HCR Law. The writer was recently invited to attend one of these roundtable discussions with the DBT and met with them separately to find out exactly what the FTA can offer UK businesses.

We must not underestimate the challenges ahead for the UK in trying to negotiate and agree a comprehensive FTA with six sovereign states. For the FTA to have any real “teeth” it needs to cover a range of issues and must deal with the interests of a number of stakeholders. It is too early to say whether the FTA will achieve this, but we understand that the FTA will include 25 chapters and is to be modelled on similar FTAs that the UK has recently negotiated, meaning that there is

real hope that the FTA will go some way to making trade between the UK and the GCC much easier.

There are a number of benefits associated with free trade agreements, the aim of which is to essentially make it easier and cheaper to do business in another country.

A free trade agreement could include:

• lower or removed tariffs;

• investment opportunities;

• improved market access; and

• enhanced protection for business.

The benefits differ depending upon what is agreed in each free trade agreement.

What can we expect the UK-GCC FTA to include? We expect, although matters may change, that the UK-GCC FTA will include, among others, specific chapters relating to:

• Liberalisation of tariffs on certain exported goods;

• Trade remedies and technical barriers to trade;

• Rules of origin procedures;

• Customs procedures;

• Trade in services;

• Investment;

• Recognition of professional qualifications;

• Intellectual property;

• Government Procurement; and

• SMEs.

Other chapters will be included, and it

is currently unclear how far they will go. We understand that UK businesses have raised concerns about data transfers and data protection generally and it is understood that this will be addressed at a high level. It is unclear what, if any, text will be included in the FTA.

The FTA acts as a framework of key terms. We shouldn’t forget that individual countries will still be able to continue to apply their own laws and whilst the FTA may be in place, any business looking to do business in the GCC will also need to follow the laws and procedures of the country that they are specifically looking to do business in. That could mean that a UK business is required to register or incorporate in a particular country in which it is looking to do business in or for example, comply with applicable rules on employment etc.

The FTA will certainly go some way to removing barriers of trade between the UK and the GCC, but it will not remove all the barriers and some work may need to be done at a bilateral level to achieve further success on that front.

HCR Law are closely following the developments of the negotiations and look forward to providing further updates as and when available. Many of our lawyers have worked and lived in the GCC and we have skill and expertise in being able to advise UK based clients on doing business in the GCC.

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Free Trade Agreement

ABCC welcomes New Member Companies

Alveena Casa

Bird & Bird

Gold

Birmingham Chamber of Commerce & Industry

Business School England

Cambridge City

Platinum

CANDEY

Corporate Research and Investigations Limited

Dorsey & Whitney (Europe) LLP

GMZ Homes Ltd

Goldstar Metal Traders Ltd

HashMove Inc

Platinum

HCT Europe Ltd

Invoka Consulting

Issee Ltd

JL International

Kantar Advisory Partners (KAP)

Mills & Reeve LLP

Nest Power Limited

OpenSkies Limited

Royal Air Maroc

Sanad Organisation for Entrepreneurship

Scandic Management Limited

Seajal Shipping and Logistics

SHOT London

Tcker Limited

Transcar Projects limited

Trans-Data Management

UK Agricultural Finance

World Media Online

Zaiwalla & Co

ABCC Membership ARAB-BRITISH CHAMBER OF COMMERCE | 43
44 | ARAB-BRITISH CHAMBER OF COMMERCE
ARAB-BRITISH CHAMBER OF COMMERCE | 45

Artificial Intelligence

Accelerating Towards the Future: The Growth of AI in the Middle East

Economic Focus looks into the adoption of AI by forward thinking Arab governments and the potential that this opens up for investment and collaboration.

In the vanguard of the technological revolution, countries in the Middle East have been transforming the region into a dynamic arena for the adoption and integration of artificial intelligence (AI). This region, with its rich tapestry of cultures and histories, is now crafting a new narrative, one where AI acts as a catalyst for economic innovation, governmental efficiency, and societal advancement. Saudi Arabia, in particular, stands as a paragon of this transformation, embodying an ambitious drive towards leveraging AI to forge a future filled with promise and potential.

Strategic Investments: The Engine of AI Advance

The propulsion towards AI in the Middle East is powered by strategic and substantial investments. Both government entities and private sectors are investing heavily in AI research, infrastructure, and startups, laying down the groundwork for a future where innovation flourishes. In the UAE, a government strategy aims to double the contribution of the digital economy to non-oil GDP to over 20 per

cent by 2031 with the aim of making the UAE a world leader in the use of AI.

The UAE has a Minister of Artificial Intelligence and has set up a Council for Artificial Intelligence and Blockchain tasked with proposing policies to create an AI-friendly ecosystem in the emirates including advancing research and promoting public-private sector collaboration, including working with international institutions and investors, to accelerate the adoption of AI across sectors.

Meanwhile, AI forms part of Qatar’s longterm objectives as embodied in the Qatar National Vision 2030 development plan. The vision recognises that AI can serve as a powerful technological enabler for achieving its key objectives described as pillars. For example, the vision’s economic pillar calls for the development of a “knowledge-based economy and by investing in AI education and homegrown AI solutions, the effort to build an economy based on knowledge capital can be accelerated. Similarly, developing AI-based technology to improve transport efficiency can help reduce

pollution and foster an environmentfriendly development.

Qatar is determined not to miss out on the AI revolution whose scale of transformation has been compared to the industrial revolution in Europe. As a response, Qatar is taking steps to influence the evolution of AI technology.

Notably, Saudi Arabia’s Vision 2030 highlights a commitment to positioning the kingdom as a global epicentre for AI and data-driven industries, reflecting a broader regional ambition to transcend traditional economic models in favour of knowledge and innovation-driven economies.

Neom:

A Lighthouse Project in Saudi Arabia

The “Neom” project, a visionary $500 billion endeavour, is emblematic of Saudi Arabia’s forward-looking ethos. This initiative aims to construct a mega-city at the nexus of AI and renewable energy, showcasing the kingdom’s aspiration to be at the forefront of futuristic

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Artificial Intelligence

urban living, healthcare solutions, and environmental sustainability. Neom is poised to set a global standard for the integration of AI in social development, highlighting the transformative potential of such technologies in shaping our collective future.

The Horizon Ahead: A Landscape of Innovation

Looking forward, the trajectory of AI across the Middle East is characterised by boundless opportunity and potential for investors and companies of all sizes. With robust investment and a nurturing ecosystem for innovation, the region has put itself on a fast track to widespread adoption of AI across diverse sectors. The anticipated transformations in education, healthcare, transportation, and energy, among others, promise not only to enhance service delivery and efficiency but also to open new avenues for economic and social growth.

The Ripple Effect: Benefits Across the Board

The impact of AI’s rollout in the Middle East extends far beyond economic metrics alone. It harbours the potential to significantly uplift public services, making them more efficient and accessible. In

healthcare, AI can revolutionise patient care through personalised treatments, early diagnostics, and expanded remote care capabilities. In the area of education, AI-powered personalised learning experiences can bridge the gap between traditional educational models and the demands of a digital-first global economy.

Embracing a Future Shaped by AI

As the Middle East strides confidently into the AI era, the sentiment is overwhelmingly optimistic. The region is not merely adopting new technologies; it is wholeheartedly embracing the transformative potential that AI brings. Through a commitment to innovation, investment in human capital, and the ethical deployment of AI, the Middle East is positioning itself as a frontrunner in the global AI landscape.

The enthusiastic embrace of AI, exemplified by landmark projects like Neom, reflects a wider regional aspiration towards progress, innovation, and a brighter future. As AI technologies continue to evolve, the Middle East’s strategic approach—marked by visionary leadership, significant investments, and a deep faith in the transformative power of technology—promises to pave the way for a future that is not just prosperous but also inclusive, sustainable, and forward-thinking.

Serbia - An Emerging Global AI Powerhouse

Serbia is at the forefront of embracing artificial intelligence to revolutionise its economy and diversify its technological landscape. The EU candidate country has dedicated significant efforts toward the AI industry, becoming a central hub of innovation in Southeast Europe. With thriving science and technology parks, Serbia is home to a pioneering AI institute. This institution is committed to fostering an AI ecosystem and building a robust, economically vital AI sector, aiming to position Serbia as a global AI powerhouse.

By collaborating with different nations across the world, the Republic of Serbia has proudly become one of the 29 esteemed members of the Global Partnership for Artificial Intelligence (GPAI), aligning with the world’s foremost AI experts. The future looks bright for Serbia, especially with the upcoming Expo 2027, an event which is set to showcase significant advancements and transformations marking a new era of progress in the years ahead.

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Managing the Future: AI’s Contribution to Dynamic Pricing Throughout Industries

FuturePgroup’s “60 Second App,” which revolutionizes business tactics beyond e-commerce, is a testament to the potential of artificial intelligence (AI) in a time when digital transformation is crucial. With a focus on the real estate sector, this cutting-edge tool represents a larger vision of using AI to improve dynamic pricing across multiple industries. In addition to showcasing FuturePgroup’s dedication to innovation, this strategy teaches businesses the value of AI-driven dynamic pricing in the quickly changing market environments of today.

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Artificial Intelligence

Breaking Down Barriers through Innovation:

The Story of “60 Second App”

The “60 Second App’’ by FuturePgroup is a tribute to the synergistic power of global collaboration, showcasing a stunning convergence of talent, investment, and strategic connections.

“60 Second App’’ is the ideal fusion of all three cultures; it comes from the innovative brains of Serbia, is backed by significant investments from the top financial centers of the US and the UK, and expands its innovative reach throughout the MENA region. With a concentrated effort to transform the real estate industry, this distinctive approach not only emphasizes the app’s global appeal but also highlights its role in leading the way in the application of artificial intelligence (AI) in dynamic pricing across several industries.

The Basis for Worldwide Synergy

“60 Second App” was founded with the goal of using AI to go beyond conventional pricing methods and give businesses a flexible tool to deal with the intricacies of today’s market. With the support of significant investment money from the US and the UK, the initial spark that started in Serbia was fueled into a flame, demonstrating an impressive combination of creativity, financial savvy, and understanding of international markets. In addition to catapulting “60 Second App” into the global scene, this strong support network enabled its calculated entry into the Middle East and North Africa (MENA) market, where it started forming important alliances and customizing its technology to satisfy the distinct needs of this heterogeneous consumer base.

The Basis of Creativity: A Methodical Approach to Adjustable Pricing

The “60 Second App’’ was created with the realization that, in the face of shifting consumer preferences and market demands, classic static pricing methods are becoming less and less relevant. FuturePgroup sought to give companies the capacity to adjust prices in real-time,

so that they stay competitive and relevant, by incorporating AI into the pricing strategy. This vision goes beyond e-commerce to address the particular opportunities and difficulties in a variety of industries, most notably real estate, which has demonstrated a notable level of responsiveness to AI-driven advances.

Teaching the Market: AI’s Crucial Role in Dynamic Pricing

Adopting AI-powered dynamic pricing methods is essential for businesses hoping to prosper in the digital age. With the use of this technology, organizations may examine enormous volumes of data, including consumer and market trends, and make wellinformed decisions that closely reflect the state of the market. This translates to the real estate industry as the capacity to dynamically modify property prices in order to maximize sales and rental results while also making properties more appealing to prospective renters or buyers. With insights that are both reactive and predictive, FuturePgroup’s “60 Second App” serves as an excellent example of how AI can be a crucial tool in this process, enabling firms to foresee changes in the market before they happen.

A Lowly Journey Leading to a Revolutionary Effect

Beginning with modest beginnings, FuturePgroup’s journey with the “60 Second App ‘’ was driven by a commitment to offering its clients educational value and a professional mindset. The emphasis has always been on how these technology developments may support the more general objectives of the sectors they seek to disrupt, real estate in particular. Dynamic pricing helps this industry tremendously as it negotiates the complex dynamics of consumer demand, investment returns, and market valuations. By adding a layer of intelligence and agility that can have a big impact on strategic planning and decisionmaking, artificial intelligence (AI) is being applied in this context to improve rather than replace traditional approaches.

Artificial Intelligence

Developing an Innovative and Learning Culture

FuturePgroup’s success is largely attributed to a culture that prioritizes professional development, innovation, and ongoing learning. This philosophy serves as the impetus behind the creation of innovations such as the “60 Second App’’ and also creates an atmosphere in which companies can become aware of the value of keeping up with technological changes. Companies navigating the digital transition can benefit from FuturePgroup’s dedication to education in the fields of artificial intelligence and dynamic pricing. It emphasizes the significance of adopting new tactics and tools in order to stay competitive.

Forward-Looking: An AI-Driven Excellence Vision

As FuturePgroup keeps developing and adding features to the “60 Second App,” the goal is still to offer businesses in all sectors cutting-edge technical solutions that are also informative and enlightening. A key component of contemporary business strategy is the use of AI in dynamic pricing, which provides a route to increased productivity, profitability, and market response. By means of diligent work and a modest attitude to innovation, FuturePgroup is redefining the parameters by which businesses comprehend and apply dynamic pricing in the digital age.

ARAB-BRITISH CHAMBER OF COMMERCE | 49
For more information visit www.60secondsapp.com

Sustainability

Navigating the Complex Sustainability Landscape: The Role of CSR Accreditation

In today’s world, environmental and social responsibility have become paramount concerns for individuals and organisations alike. The increasing complexity of the sustainability landscape has brought about a shift in the mindset, which has been especially fuelled by global events such as the recent COVID-19 pandemic. As we reflect upon our sense of purpose and values, it becomes crucial to understand the various dimensions of sustainability and how they impact our lives.

One significant player in this arena, is CSR-A Ltd is, the only global body delivering accreditation for environmental and social responsibility. In this article, we will explore the intricate web of sustainability issues, the evolving landscape, and how CSR Accreditation provides a holistic framework for organisations to thrive in this dynamic environment.

A Human Connection to Environmental and Social Responsibility

Our commitment to environmental and social responsibility often stems from personal experiences and awareness. Environmental documentaries such as BBC’s “The Blue Planet,” and recent societal movements like Me Too and Black Lives Matter have fuelled a deeperseated care for our planet and its people.

The COVID-19 pandemic also brought about a change in our mindset and accelerated the evolution of the sustainability landscape. Post COVID-19 saw the introduction of a growing number of sustainability commitments. The race to achieve Net Zero emissions by 2050 has intensified, with some organisations pushing for an even earlier deadline of 2040. This has significant implications for our reporting scopes, which form the foundation for mandatory Greenhouse Gas (GHG) reporting in the UK.

Scopes 1 and 2 encompass actions within our organisations that can effectively

reduce emissions. However, Scope 3, by far the largest proportion, lies beyond our immediate control, extending throughout our value and supply chains. Anticipating a growing commitment to transparency, organisations are increasingly likely to seek avenues to report their carbon footprint. Additionally, we anticipate a surge in legal mandates and global pressures, manifesting as directives, legislation, and new sustainability regulations.

The emergence of Environmental, Social, and Governance (ESG) criteria, non-financial disclosure reporting, and regulatory frameworks like the Corporate Sustainability Reporting Directive (CSRD) in Europe further add to the complexity. As sustainability becomes intertwined with financial value, organisations face the challenge of aligning their practices with these evolving standards.

Amidst all this complexity, CSR Accreditation stands out as a bottomup approach to sustainability. Unlike ESG, which focuses on identifying and qualifying risks and opportunities for financial markets, CSR is about building a strong organisational culture from the ground up. It emphasises people, organisational values, and a sense of social responsibility that extends beyond financial considerations.

The Four Pillars Framework CSR Accreditation introduces a simple yet effective framework based on four pillars: Environment, Workplace, Community, and Philanthropy. Organisations use this framework to assess their current sustainability initiatives, providing a starting point for auditing and baseline measurement. By aligning with ESG criteria and the 17 Sustainable Development Goals, organisations can ensure they are not only compliant but actively contributing to global sustainability objectives.

To further emphasise the inclusive nature of social responsibility, CSR Accreditation challenges the traditional ‘C’ in CSR. Instead of Corporate Social Responsibility, the ‘C’ can represent Company, Community, Charitable, Collective, or Collaborative Social Responsibility. This shift aims to involve everyone in the journey, from new recruits to chief executives, making social responsibility a shared responsibility. In our experience organisations are already delivering at some level against all those four pillars.

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The Business Case for Environmental and Social Responsibility

As sustainability becomes integral to business success, organisations need to view environmental and social responsibility as a strategic business decision. The future shape of business will be measured in both social and environmental and financial value. The return on social investment (ROSI) shows its impact on the bottom line for your business, whereas the social return on investment (SROI) shows the impact that we a’re making, the good that we are doing and the way we can reduce the negative impacts we have on the planet. This approach not only attracts new talent, wins tenders, and improves brand reputation but also ensures longterm sustainability and profitability.

Implementing environmental and social responsibility not only enhances workplace culture but also focuses on cultivating a purpose-driven ethos. This integration must originate within the organisation, representing an emotional investment in doing something inherently positive.

This approach allows you to leverage CSR as a tool to safeguard and enhance your most valuable asset – your employees. Over the past five years, there has been a noticeable shift in the preferences of the next generation of talent regarding the type of businesses they wish to work for. Prospective employees now scrutinise a company’s website for sustainability initiatives before even considering a job application, demonstrating a desire to align with organisations that go beyond financial compensation.

Planning for Success

All these efforts contribute to compelling storytelling, generating heightened media coverage.

The remarkable aspect of environmental and social responsibility lies in its inherently positive nature – amounting to a true win-win situation.

Whether it is transitioning to LED lights, adopting a paperless office, exploring hybrid working models, or implementing strategies for gender equality and diversity inclusion, each initiative adds depth to a compelling narrative. However, it is crucial to recognise that effective storytelling must be backed up by good story doing. To avoid mere box-ticking and greenwashing, organisations must back up their claims with tangible actions.

Future-Proofing Your Business

Planning social responsibility as a business strategy involves identifying stakeholders, building capacity, and making sustainability everyone’s responsibility—from the bottom up and top down. Embracing environmental and social responsibility is not just a choice but a necessity for futureproofing your business.

Sustainability

As sustainability transitions from voluntary to mandatory, taking proactive steps now ensures that your organisation remains ahead of the curve. CSR Accreditation provides exactly the tools and guidance needed to navigate this complex landscape, offering a roadmap for success in building a better world for future generations.

Start your sustainability journey today

For more information on CSR Accreditation, please visit www.csr-accreditation.co.uk.

Take our survey: ‘Where are you on your sustainability journey?’ roadmap: http:// csra-roadmap.herokuapp.com/

And we have an interactive sustainability toolkit: The FREE download contains 4 vital tools to identify, record, measure and report your environmental and sustainability initiatives. Using these tools will provide you with the content you need to define a comprehensive sustainability programme and ultimately achieve environmental and social responsibility accreditation: https://csraccreditation.co.uk/wpcontent/uploads/2023/05/ CSR-A_2d-Get-Started-ToolKit-05-23-INTERACTIVE-1. pdf

CSR-A Limited is a Gold Member of the ABCC.

The author can be contacted below rich@csr-accreditation.co.uk

ARAB-BRITISH CHAMBER OF COMMERCE | 51

UK’s New Visa Policies for GCC Nationals and Jordan

ABCC member HCR Law explains the UK Government’s new electronic visa system now rolled out for GCC and Jordanian nationals.

The new UK’s electronic travel authorisation (ETA) scheme has opened for Gulf Cooperation Council and Jordanian nationals who are travelling to the UK from 22 February 2024.

This new system boasts that it is able to transform and digitise the UK border, allowing for an increasingly stress free process. This initiative should enhance ease of travel and allow individuals easier access to the UK. It is a development that aims at improving the entry process by abolishing the requirement for traditional visit visas of the past. This new system enables visitors an easier, faster and offers a more streamlined approach. The new Electronic Travel Authorisation (ETA) system is already revolutionising travel for GCC and Jordanian nationals.

Who can use the new ETA system?

The new system for these specific countries means that from the 22 February 2024 they will no longer need to obtain a visit visa to enter the UK. They will simply need to apply for an electronic travel permit for a fee of £10.

This process is aimed at making the UK more accessible for the general public; it is specifically aimed at tourists of all ages.

The new system is clearly aimed at improving and strengthening our relationship with the Gulf nations and builds on our ‘special relationship’ with them. It also confirms the UK’s commitment to adopting and utilising the latest technological advancements that benefit the UK.

These changes will truly impact the diplomatic, economic and cultural ties between the UK and Gulf nations.

The Gulf Cooperation Council (GCC) approved a Schengen-style visa for all country members during a meeting of ministers on 9 November 2023. This visa will ‘open the doors’ allowing tourists to explore the United Arab Emirates (UAE), Saudi Arabia, Bahrain, Qatar, Oman, and Kuwait with the convenience of a single visa. This will make the Gulf region more accessible.

In the Gulf the one-visa system will be operational between 2024 and 2025. The visa application will be available via a website or app showing that the Gulf countries are embracing the new technology advancements.

This will make it easier for UK nationals to travel to the Gulf region. This is an exciting development that will open up the Gulf to more UK nationals allowing for greater understanding of the region. The impact of the developments currently happening in these areas are going to be beneficial for more UK nationals seeking to explore the opportunities available to them.

These changes will not only strengthen the ties between our great nations, they allow for more economic cooperation and greater growth.

About HCR Law

ABCC member, HCR Law are top ranking law firm with 10 offices in the UK and a dedicated Arabian Gulf hub. Its lawyers have close connections with the Arab world and consistently advise on transactions and provide legal advice in relation to the region.

Contact Raj Pahuja, Partner – Head of Arabian Gulf Hub, HCR Law rpahuja@hcrlaw.com https://www.hcrlaw.com/offices/

52 | ARAB-BRITISH CHAMBER OF COMMERCE Electronic Visas

ABCC Translation Services

For all your translations from English to Arabic or Arabic to English.

With over 40 years’ experience in technical translation, the Arab-British Chamber of Commerce specialises in Arabic/English and English/Arabic translation and has excellent facilities and top quality translators.

Our translators are officially qualified and trained to handle customer requirements accurately and professionally in both languages. Our experience lies in first class commercial, financial, legal and technical translation of the highest standard.

The Chamber’s translation service is officially recognised by all the Arab embassies in London and by the Foreign, Commonwealth & Development Office (FCDO).

However, we strongly advise clients that the FCDO should authenticate all official documentation translated from Arabic to English if it is to be used in the UK. Translation of official documents from English to Arabic, for use in the Arab world, must be authenticated by both the FCO and the Arab embassy of the country where the document is to be used.

The ABCC translation service covers all types of documents, including:

Birth/marriage/baptism/divorce/death certificates

Certificates of academic qualification

Certificates of Origin

Commercial invoices

Company/personal financial documents

Divorce documents from the Shar’i Mazun or from a court of law

Memorandum & Articles of Association

Passport details.

See online for TRANSLATION CONTACT FORM https://abcc.org.uk/translation-services/

Artistic Visions Unveiled Maya Schulz in Conversation

Economic Focus speaks to visionary artist Maya Schulz, who shares with us her passion for art and what inspires her work.

Maya’s journey from a young immigrant to a successful artist, a TV presenter, as well as an award winning digital and tech leader, has been shaped by her passion for art, resilience and her determination. Maya Schulz’s art celebrates cultural diversity and pays homage to her beautiful Asian heritage. She is a member of the ABCC.

Our conversation with Maya provided an opportunity to explore her artistic influences, the stories behind her most iconic pieces, and the techniques she employs to bring her visions to life. We explore the challenges she has faced as an artist, the lessons she has learned along the way, and how she continues to push the boundaries of her craft.

Tell us about your artistic journey. How did you discover your passion for art, and what led you to pursue it as a career?

I discovered my love and passion for art at a very young age. I was born in Bangladesh and moved with my family to the UK just after the civil war broke out there. As English was not my first language, I found solace and a way to communicate through my art.

I was encouraged by my school to enter the national art contest to commemorate the Royal Wedding of Prince Charles and Lady Diana Spencer. At the age of eight, I became the youngest artist to win.

My father was one of my biggest champions, he encouraged me to develop my artistic talents. My work was displayed in all of his restaurants, and I inherited his entrepreneurial spirit in attracting commissions from other restaurants and started selling my art at an early age.

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My career eventually took another path when I became a TV presenter and then went on to become a successful digital and tech leader. Throughout my journey and personal challenges, art has always been my constant anchor and support.

I have used art to help a close friend through their challenges when dealing with bipolar disorder, to help her through the darkness. My friend went on to study art and used art therapy to help with periods of deep depression.

Unfortunately, through very tragic circumstances I lost my friend in 2022 after years of battling with her mental health. This forced me to reevaluate my life and I decided to pursue my love for art and in memory of my friend who was one of my biggest advocates.

Art is embedded in my DNA; I have been an artist for several decades now. After

creating countless pieces over the past four decades, I decided it was finally time to pursue my journey as an artist. I did not have to rediscover my love for art, as it has always been a big part of my identity.

What inspires you the most as an artist? Are there specific themes, emotions, or concepts to which you find yourself drawn?

I incorporate elements of my heritage into my art that explores my own identity and my roots. I often use traditional techniques from my cultural background, infusing my work with a sense of cultural pride and personal history. My desire is to create artwork that is not only visually captivating but also deeply meaningful. My art serves as a celebration of my identity, a reflection of my connection to the world and a catalyst for cultural understanding.

Could you encapsulate your artistic style in three words? How would you define the unique characteristics that set your work apart and what does it represent?

I would describe my artistic style as –Impressionistic, Enchanting and Vibrant.

My artistic process utilises a variety of mediums to achieve the desired effects in my artwork. I work with oils, acrylics, and texturing techniques to add depth, texture, and dimension to my paintings. Additionally, I incorporate gold leaf, a traditional and luxurious material, to bring a touch of opulence and symbolism to my pieces.

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ABCC Member Interview

I create landscapes, portraits, and other subjects, all inspired and influenced by my culture, heritage, surroundings, and life experiences. I work in different mediums and techniques, sometimes mixing styles to create unique one-off pieces.

I recently discovered a new passion for painting abstract pieces, blending various techniques and playing with different mediums. I started experimenting with fluid art. I love the freedom that abstract art allows you. I am fascinated with the power of colour and how it can evoke different emotions. I create unique pieces, some from deep in my imagination and influenced by what is going on around me.

Growing up in a multicultural environment, I have been exposed to a rich tapestry of traditions, customs, and artistic expressions, including henna art and use of gold leaf.

What role do you believe art plays in society? How do you envision your art contributing to or impacting the world around you?

I believe art has the power to bridge gaps and foster understanding between different cultures and

genders. It can create a dialogue to promote cross-cultural appreciation, showcasing the beauty in our differences and also the humanity we all share. By recognizing both our differences and our commonalities, we can cultivate a culture of acceptance, cooperation and harmony in our interconnected world.

My art is about cultural identity, the pieces are my personal tribute to strong women across world. I want my paintings to be a testament to the strength, resilience, and beauty of women all over the world. My art focuses on the rich tapestry of different cultures that make our world so vibrant and unique.

Through art, I want to challenge stereotypes and misconceptions about culture and gender and shed light on the diversity and complexity of my heritage, showcasing its beauty and significance.

By blending my personal experiences and my cultural heritage, my art serves as a celebration of my identity, a reflection of my connection to the World and a catalyst for cultural understanding.

Maya’s work is currently on show at the following locations:

London Showrooms

Collier Webb Pimlico Road, London Collier Webb

Chelsea Design Centre, London Gabriel Fine Ar Tower 42, London

Maya’s Upcoming Exhibitions

World Art Dubai UAE, 2nd to 5th May 2024

Palazzo Bembo Venice Italy, April to Nov 2024

54 The Gallery

Mayfair, London, 29th July to 4th August 2024

https://mayaschulzart.com

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56 | ARAB-BRITISH CHAMBER OF COMMERCE ABCC Member Interview

Deftly weaving real life stories of some of the most colourful figures from the time of World War II Paris with an ingenious art thriller plot that brings the narrative up to the high octane auction houses of today. In the Frame is a page-turning adventure that is at once historically fascinating and dramatically compelling. What were the links between Hermann Göring and Coco Chanel? What became of the Nazi’s hidden art plunders once they had been defeated? And what dark secrets must a new generation confront to get to the ingenious truth behind the iconic artworks we see in our galleries today? This passionate celebration of art history’s intrigues, conjured from fact and fiction, is an adventure to delight and entertain.

To secure a copy of the book, contact the author by email at:

Available from Nomad Publishing https://nomad-publishing.com/in-the-frame.html#

For more information visit www.lorraineamrani.com

Is this a secret too dangerous to ever see the light of day? Due out this Autumn
lorraineamrani@gmail.com For
more visit: lorraineamrani.com
Available Now
Quarterly Economic Survey 58 | ARAB-BRITISH CHAMBER OF COMMERCE
Quarterly Economic Survey ARAB-BRITISH CHAMBER OF COMMERCE | 59

This report is published with the permission of the British Chambers of Commerce.

Quarterly Economic Survey 60 | ARAB-BRITISH CHAMBER OF COMMERCE

Your guaranteed road

Surrounding the uncertainty of Brexit, the Arab-British Certificate of Origin remains the certain method to trade with the Arab world. There will be no changes to the certificate, and the ABCC’s services will suffer no interruption irrespective of Brexit’s outcome.

The Arab-British Certificate of Origin remains the only certain, secure and reliable means of export documentation for companies trading with the Arab world. There have been no changes to the certificate, and, likewise, the ABCC’s range of trade services remain entirely unaltered in the post-Brexit trading environment.

We at the ABCC remain available to support your exporting and wider business needs.

We at the ABCC remain available to support your exporting and wider business needs. www.abcc.org.uk

www.abcc.org.uk
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