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PAINT THE TOWN PURPLE
DFW billboard campaign
Go Purple Fridays If it was Friday of game week and you wore your purple at participating retailers around Tarrant County, good things happened. Countless TCU Sports Network partner retailers got into the act with discount offers for fans showing their purple pride on Fridays. Making purple reign definitely has its benefits.
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2010-11 TCU ATHLETICS ANNUAL REPORT
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The official football season t-shirt was introduced that generated funds back to the Mayor’s charity of choice. We raised over $13,000 for Directions Home selling close to 7,000 t-shirts. The shirts were priced at $10, an affordable opportunity for everyone to participate.