I was looking for someone that did those wonderful things she does. Is this a channel for women? I think that every day the percentage of men-women spectators is a little more equalised, mostly in Canal Cocina. When this channel startedup, it was focused on housewives but the audience has been increased and we have now lots of men that follows us, also singles and young couples so it’s not strictly a channel for women. This kind of theme channels is working pretty well abroad. Is Decasa based in any of this shows? Actually no. When we started-up with Canal Cocina we though that it will help all the housewives around the country to well-nourish their families and then we pointed it so everyone that enjoys food and cooking could enjoy it. It’s not just about what you eat it’s about how you eat it or where you go to; if you’re well nourished or interested in wine… We create the shows as a clear reflection of us, that is why I believe that we are pioneers as much for Decasa as for Cocina because there is no other channel that resemble these ones and, above all, we offer a full and complete variety of contents. What do you think about interior design? I think that I have a very personal 36 | SINGULARESMAG #4
point of view. I love the houses that as soon as you are in you already know the owner as the space accurately reflects the personality of the persons that live in. I like the houses that look worldly. I’m not confortable in a house where all seems waiting for a picture to be taken, I need a bit of life in them and, even though you