Benefits of How To Use Video
Animated Explainer Video An "explainer video" is a brief video that provides an introduction to a summary of a topic. An explainer movie is a short animated movie that focuses on explaining a business idea in a simple, engaging and persuasive manner, by using a clear and concise speech; attractive and attractive visuals that instantly grab the viewer's interest. It is both informational and educational, generally it clarifies what the company offers, how it can assist the consumers with their difficulty and why that product/service is the best choice in the industry. Attributes What makes these videos different from any other advertising video? Check out their main attributes! - Short: explainer videos are brief and very straightforward (no longer than 90 seconds on average). - Simple: they pass a very simple and clear message by obeying the classical narrative structure of "what", "how" and "why". - Focused on the target audience and their issues: these types of videos are created to meet the target audience's needs, in order to make them feel recognized with the company's proposal. - High quality: to get the very best marketing results, these videos have to have the best quality to be able to make the company stand out from the competition. - Animated personalities: explainer videos generally utilize animated characters to provide an enjoyable touch which generates a strong relation to the target audience. - Branding colours: they generally use the appearance & feel of their brand's identity to be able to spawn strong brand recognition. - Music: explainer videos have music and sound effects that set the mood to tell a particular story and help increase engagement. - Expert voice-over: All these videos are also featured with a professional voiceover artist which
reveal what's being shown on screen. Advantages Of An Explainer Video Now that we know what an explainer movie is and what their most important features are, the question is: how can it help you promote your company? We've compiled 4 excellent benefits they need for improving your marketing plan. Check these out! 1: Explain your business idea in just a matter of seconds - Explainer videos are excellent to explain your business idea in just a couple seconds, they function flawlessly to quickly grab your audience's attention. By placing an explainer video over the fold on your homepage, you can increase the average visit time by two minutes! 2: Boost your online visibility - Hence, if you make your visitors stay longer in your page, it's widely appreciated by Google (or any other search engine), considering it as of curiosity and will rank it higher. Also, video articles gives you the chance to be on YouTube, the 2nd biggest engine as well as the 3rd largest social networking site on the internet. 3: Increase conversions - Explainer videos are extremely catchy, attractive and persuasive, and they invite people to keep on watching. Individuals may realize what you do at a fast, simple, informative and fun manner. This is essential to begin growing your conversion prices. Only for you to get an idea, an explainer video can increase conversions by 20% normally! 4. Build brand awareness - If you use the colours of your new brand to the background and landscape of your video, the viewers will understand that your organization is your one behind this proposition. Additionally, if you customize the characters of this movie based on your intended audience's style, look, era, etc. you will create a strong emotional bond with them. All this helps a lot to build brand awareness and induce confidence towards your company. Consequently, if you consider the main features of these videos, then you can see they can assist you through each stage of the sales funnel: awareness, consideration and conclusion. Everything depends on the message that you want to transmit and what kind of "action" you wish to generate from your target audience. Do not miss the chance to use such a fantastic cost-effective advertising tool! Animation Company Dublin