Winners and Losers in a Troubled Economy: How to Engage Customers Online for Competitive Advantage

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Winners and Losers in a Troubled Economy

Blogs Agoraplace: Theo Papadakis < http://agoraplace.wordpress.com > Captain Blackbeaks blog: Steve Jackson < http://blackbeak.conversionchronicles.com > Church of the Customer: Ben McConnell, Jackie Huba < http://customerevangelists.typepad.com > E-consultancy < http://www.e-consultancy.com/news-blog > Grokdotcom < http://www.grokdotcom.com > Groundswell: Charlene Li, Josh Bernoff < http://blogs.forrester.com/charleneli > Internet marketing and E-marketing blog: Dave Chaffey < http://www.davechaffey.com > Logic + Emotion: David Armano < http://darmano.typepad.com > Loopstatic: Richard Sedley < http://www.loopstatic.com > Marketing Productivity blog: Jim Novo < http://blog.jimnovo.com > Marketing ROI: Ron Shevlin < http://marketingroi.wordpress.com > nfp2: Steve Bridger < http://www.nfp2.co.uk > Occam’s Razor: Avinash Kaushik < http://www.kaushik.net > Problogger: Darren Rowse < http://www.problogger.net > Web Analytics Demystified: Eric T. Peterson < http://blog.webanalyticsdemystified.com/weblog >

Other resources Wikipedia on ‘Customer engagement’ < http://en.wikipedia.org/wiki/Customer_engagement > Annual Online Customer Engagement Survey (registration needed) < http://www.cscape.com/services/Pages/CustomerEngagement.aspx > Gallup on measuring engagement < http://gmj.gallup.com/content/18253/What-Measuring-Customer-Engagement-Reveals.aspx > Video: Measuring employee and customer loyalty < http://www.youtube.com/watch?v=CJGNxbMp7h8 > Video: The new rules of engagement < http://www.youtube.com/watch?v=7kwSvoQUHyY > Podcast: Creating Customer Value: A series with Peppers and Rogers < http://tinyurl.com/36lujc >

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